Top Ads on Power of Positivity

Power of Positivity Background Introduction:

The Official Power of Positivity® A News / Media Website with a mission to provide daily inspiration, motivation and tools to live a happier life.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Power of Positivity has been advertising and marketing on Facebook for many years. And Power of Positivity has placed 56 of ads on the Facebook platform in the last month. In the past few years,Power of Positivity has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Power of Positivity on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Power of Positivity. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Power of Positivity.

BigSpy

1.Power of Positivity Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Power of Positivity  Power of Positivity  Power of Positivity
Page Categories  News & Media Website  News & Media Website  News & Media Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Power of Positivity Marketing Objectives Analysis: 

Power of Positivity has been operating in News & Media Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Power of Positivity best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Power of Positivity Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Identical Twin Mom Confuses Her Daughters  Power of Positivity Power of Positivity 
Ad Copy Text  Their reactions are priceless!  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 30  0  0
Like 4593  35661  4570

Power of Positivity Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Power of Positivity Top 1 ads got 4593 likes. Power of Positivity uses a sentence with the finishing touch title: “Identical Twin Mom Confuses Her Daughters”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Power of Positivity shared 30 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Power of Positivity should continue to optimize the ad content.

3.Power of Positivity Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-02-18-2020-02-19  2020-02-18-2020-02-18  2020-02-18-2020-02-18
Landing Page Link  https://www.facebook.com/powerofpositivity/videos/236253894051148/  https://www.facebook.com/107787352370/posts/10157154098062371/   https://www.facebook.com/powerofpositivity/photos/a.162838037370/10157154094682371/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Power of Positivity are successful.

Power of Positivity Creative Analysis: 

Power of Positivity placed a Video ad in 2020-02-18-2020-02-19, and got 4593 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Power of Positivity Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Power of Positivity has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Power of Positivity Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-18-2020-02-19  2020-02-18-2020-02-18  2020-02-18-2020-02-18
During  2 days  1 days 1 days 
Like  4593  35661  4570
Share  1648  28290  2260
Comment  228  456  266

Advertising effectiveness is a direct manifestation of advertising. Power of Positivity ‘s Top 1 ad received 4593 likes, 1648 shares, 228 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Power of Positivity, helping Power of Positivity to grasp the ad data more clearly.