Top Ads on Positive Real Estate

Positive Real Estate Background Introduction:

Positive Real Estate stands at the forefront of property education industry & is Australia's leading property investing agency.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Positive Real Estate has been advertising and marketing on Facebook for many years. And Positive Real Estate has placed 94 of ads on the Facebook platform in the last month. In the past few years,Positive Real Estate has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Positive Real Estate on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Positive Real Estate. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Positive Real Estate.

BigSpy

1.Positive Real Estate Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Positive Real Estate  Positive Real Estate  Positive Real Estate
Page Categories  Real Estate Agent  Education  Education
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Positive Real Estate Marketing Objectives Analysis: 

Positive Real Estate has been operating in Real Estate Agent for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Positive Real Estate best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Positive Real Estate Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FREE 304-page e-Book (as sold on Amazon)  Brisbane & Sunshine Coast: Property Investor Webinar - Tue, June 16th Gold Coast & Northern NSW: Property Investor Webinar - Wed, June 10th 
Ad Copy Text  What do our futures look like? Often our ideas don't end up being reality - unless we act to creat...  We started with 25k and now have 5 properties in 5 years. 11 years ago, we moved from New Zealand t...  I never thought being a property investor was attainable for people our age in this day and market b...
Link Description  A contrarian’s guide to Property Investment + Coronavirus Economics. Grow your worth while you sleep - Property Investment Beyond 2020.  Discover the strategies for property investing in under two hours, that could get you started on building your retirement strategy today. FREE WEBINAR STARTING SOON.  Discover the strategies for property investing in under two hours, that could get you started on building your retirement strategy today. FREE WEBINAR STARTING SOON.
Website Link  www.facebook.com  positiverealestate.com.au  positiverealestate.com.au
CTA  DOWNLOAD  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 1848  3097  4120
Like 4  9  4

Positive Real Estate Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Positive Real Estate Top 1 ads got 4 likes. Positive Real Estate uses a sentence with the finishing touch title: “FREE 304-page e-Book (as sold on Amazon)”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Positive Real Estate shared 1848 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Positive Real Estate should continue to optimize the ad content.

3.Positive Real Estate Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-07-2020-06-18  2020-05-15-2020-06-15  2020-05-14-2020-06-06
Landing Page Link  https://www.facebook.com/positiverealestatenewzealand/?_sref_=3314273578607404&refid=28&_ft_=adid.23845249861090557:qid.6837513079897937232:mf_story_key.-2158213543390030545:is_sponsored.1:ei.AI@AQJQIlyw2UK3bV6dn2fSnaGi2XfV-PlmCVHZYyNgVOndAuxCvxezq6BIeSD1UbdtsazTIE-7wgnMXKnt3zcmFdbY:top_level_post_id.3314273585274070:content_owner_id_new.272400416128084:page_id.272400416128084:src.22:story_location.5:story_attachment_style.lead_gen:view_time.1591982570:filter.h_nor:tds_flgs.3:actrs.272400416128084:page_insights.%7B%22272400416128084%22:%7B%22page_id%22:272400416128084,%22page_id_type%22:%22page%22,%22actor_id%22:272400416128084,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591597133,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3314273585274070%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:272400416128084,%22page_id%22:272400416128084,%22post_id%22:3314273585274070,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://positiverealestate.com.au/web/property-investment-masterclass-fb-v2/?tfa_46=Facebook&tfa_245=FB+Webinar+Conversion+PIN+Reg+2020   https://positiverealestate.com.au/web/property-investment-masterclass-fb-v3/?tfa_46=Facebook&tfa_245=FB+Webinar+Conversion+PIN+Reg+2020

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Positive Real Estate are successful.

Positive Real Estate Creative Analysis: 

Positive Real Estate placed a Image ad in 2020-06-07-2020-06-18, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Positive Real Estate Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Australia  Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Positive Real Estate has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Positive Real Estate Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-07-2020-06-18  2020-05-15-2020-06-15  2020-05-14-2020-06-06
During  12 days  32 days 24 days 
Like  4  9  4
Share  2  2  0
Comment  1  6  0

Advertising effectiveness is a direct manifestation of advertising. Positive Real Estate ‘s Top 1 ad received 4 likes, 2 shares, 1 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Positive Real Estate, helping Positive Real Estate to grasp the ad data more clearly.