Top Ads on Pontofrio

Pontofrio Background Introduction:

Obtenha promoções exclusivas, novidades e converse com o ❤ Pinguim ❤!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pontofrio has been advertising and marketing on Facebook for many years. And Pontofrio has placed 110 of ads on the Facebook platform in the last month. In the past few years,Pontofrio has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pontofrio on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pontofrio. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pontofrio.

BigSpy

1.Pontofrio Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pontofrio  Pontofrio  Pontofrio
Page Categories  Retail Company  Retail Company  Retail Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Pontofrio Marketing Objectives Analysis: 

Pontofrio has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pontofrio best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pontofrio Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pontofrio  Pontofrio N/A 
Ad Copy Text  Ei, Pinauta! Olha essas ofertonas que eu separei aqui especialmente pra você. Aproveite! *Oferta ...  Psiu! Vem dar aquela olhadinha nas ofertonas que eu separei especialmente para você. #MUAK *Ofert...  Vem que eu separei ofertonas especialmente para você. #MUAK *Ofertas válidas para data da public...
Link Description  N/A  N/A  Encontre o que você deseja no Pontofrio.com. Veja nossa linha de eletrônicos, eletrodomésticos, celulares, notebooks, câmeras digitais e tudo mais para sua casa
Website Link  www.pontofrio.com.br  www.pontofrio.com.br  www.pontofrio.com.br
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 134  138  107
Like 0  0  0

Pontofrio Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pontofrio Top 1 ads got 0 likes. Pontofrio uses a sentence with the finishing touch title: “Pontofrio”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pontofrio shared 134 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pontofrio should continue to optimize the ad content.

3.Pontofrio Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-09-2020-06-20  2020-06-16-2020-06-20  2020-06-08-2020-06-20
Landing Page Link  https://www.pontofrio.com.br/TelefoneseCelulares/Smartphones/Android/smartphone-samsung-galaxy-note-10-lite-vermelho-128gb-6gb-ram-tela-de-6-7-camera-traseira-tripla-caneta-s-pen-e-leitor-de-digital-na-tela-55000837.html?utm_medium=socialmedia&utm_source=facebook_prospeccao&IdSku=55000837&idLojista=16&utm_campaign=AQUI_PF_BROAD_INATIVO_AP_INATIVOS-VV_CARROSSEL_AON  https://www.pontofrio.com.br/audio/CaixadeSomPortátil/caixa-de-som-portatil-bluetooth-wireless-usb-micro-sd-auxiliar-p2-radio-fm-20w-storm-3-jamaica-shutt-1503040101.html?utm_medium=socialmedia&utm_source=facebook_aquisicao&IdSku=1503040101&idLojista=19766&utm_campaign=roihunter_PERF_PF_BROAD_NATIVA2&utm_content=at1%2122670343&utm_id=at1%2122670343   http://www.pontofrio.com.br/?utm_source=facebook_aquisicao&utm_medium=socialmedia&utm_campaign=roihunter_PERF_PF_BROAD_ALWAYSON3P&utm_content=at1%2123780270&utm_id=at1%2123780270

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pontofrio are successful.

Pontofrio Creative Analysis: 

Pontofrio placed a Carousel ad in 2020-06-09-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pontofrio Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  N/A  Brazil
Language  English  English  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pontofrio has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pontofrio Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-20  2020-06-16-2020-06-20  2020-06-08-2020-06-20
During  12 days  5 days 13 days 
Like  0  0  0
Share  40  48  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Pontofrio ‘s Top 1 ad received 0 likes, 40 shares, 0 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pontofrio, helping Pontofrio to grasp the ad data more clearly.