Top Ads on Poly & Bark

Poly & Bark Background Introduction:

Born out of necessity and carefully cultivated. At Poly & Bark we combine contemporary flair and iconic inspirations to fit the modern lifestyle. Cutting out the middle-man to provide you with a better experience and higher quality products.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Poly & Bark has been advertising and marketing on Facebook for many years. And Poly & Bark has placed 52 of ads on the Facebook platform in the last month. In the past few years,Poly & Bark has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Poly & Bark on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Poly & Bark. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Poly & Bark.

BigSpy

1.Poly & Bark Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Poly & Bark  Poly & Bark  Poly & Bark
Page Categories  Home Decor  Home Decor  Home Decor
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Poly & Bark Marketing Objectives Analysis: 

Poly & Bark has been operating in Home Decor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Poly & Bark best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Poly & Bark Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Napa Sofa. So comfy  Napa Sofa. So comfy Mid-Century Modern Furniture, In-Home Trial 
Ad Copy Text  "Nothing is more enticing than a nap on my Napa sofa from Poly and Bark. The question is- do I nap o...  "Nothing is more enticing than a nap on my Napa sofa from Poly and Bark. The question is- do I nap o...  no setting
Link Description  FREE Shipping & FREE Returns  FREE Shipping & FREE Returns  Your One Stop Shop for Modern Furniture Designs, Mid Century Furniture, and Highest Quality Reproductions at Unbeatable Prices! Free Shipping Nationwide!
Website Link  mypolyandbark.com  mypolyandbark.com  www.polyandbark.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 178  178  0
Like 632  632  0

Poly & Bark Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Poly & Bark Top 1 ads got 632 likes. Poly & Bark uses a sentence with the finishing touch title: “Napa Sofa. So comfy”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Poly & Bark shared 178 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Poly & Bark should continue to optimize the ad content.

3.Poly & Bark Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-01-07-2020-06-14  2020-05-01-2020-06-14  2020-01-20-2020-06-14
Landing Page Link  https://www.polyandbark.com/collections/sofas-sectionals/products/napa-right-sectional-sofa?utm_medium=social_paid&utm_campaign=lookalike&utm_term=paid&utm_content=napasectional&utm_source=facebook&utm_source=Facebook&utm_medium=Napa%20Sofa%20Video&utm_campaign=Conversions%20-%20LA&utm_content=Video&fbclid=IwAR0d5_AeAWfuDtfDK5SIbRn_p0WgRUuRvioZ8KHpaoJSA5oOY3YYCPRUBtY  https://www.polyandbark.com/collections/sofas-sectionals/products/napa-right-sectional-sofa?utm_medium=social_paid&utm_campaign=lookalike&utm_term=paid&utm_content=napasectional&utm_source=facebook&utm_source=Facebook&utm_medium=ANALYTICS%202&utm_campaign=NA%E2%8E%9CANALYTICS%202&utm_content=Video%20-%20Copy   https://www.polyandbark.com/collections/sofas-sectionals

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Poly & Bark are successful.

Poly & Bark Creative Analysis: 

Poly & Bark placed a Video ad in 2020-01-07-2020-06-14, and got 632 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Poly & Bark Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Chile  N/A  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Poly & Bark has the best conversion in Chile, and can advertise more in Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Poly & Bark Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-07-2020-06-14  2020-05-01-2020-06-14  2020-01-20-2020-06-14
During  160 days  45 days 147 days 
Like  632  632  0
Share  56  56  0
Comment  130  130  0

Advertising effectiveness is a direct manifestation of advertising. Poly & Bark ‘s Top 1 ad received 632 likes, 56 shares, 130 comments in just 160 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Poly & Bark, helping Poly & Bark to grasp the ad data more clearly.