Top Ads on Politécnico Internacional

Politécnico Internacional Background Introduction:

El Politécnico Internacional es una institución comprometida con el desarrollo laboral de sus egresados, reconocida por su excelencia y compromiso.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Politécnico Internacional has been advertising and marketing on Facebook for many years. And Politécnico Internacional has placed 69 of ads on the Facebook platform in the last month. In the past few years,Politécnico Internacional has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Politécnico Internacional on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Politécnico Internacional. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Politécnico Internacional.

BigSpy

1.Politécnico Internacional Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Politécnico Internacional  Politécnico Internacional  Politécnico Internacional
Page Categories  Education  Education  Education
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

Politécnico Internacional Marketing Objectives Analysis: 

Politécnico Internacional has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Politécnico Internacional best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Politécnico Internacional Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ¡Estudia a un precio increíble!  Proceso de matrícula 100% Online Financiación 100% Online 
Ad Copy Text  ‍ Combinamos experiencia, técnicas culinarias innovadoras y cocinas de última tecnología ¡Una ...  ‍¿Te encanta fomentar un ambiente de trabajo óptimo? ¡Este programa es para ti!‍ ✅ Podrá...  ¡Tú proceso de matrícula ahora es más fácil! Estarás en la capacidad de aportar en la investig...
Link Description  Evoluciona con Politécnico Internacional  Evoluciona con Politécnico Internacional  Evoluciona con Politécnico Internacional
Website Link  politecnicointernacional.zoomcem.com  politecnicointernacional.zoomcem.com  politecnicointernacional.zoomcem.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 120  189  254
Like 23  596  28

Politécnico Internacional Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Politécnico Internacional Top 1 ads got 23 likes. Politécnico Internacional uses a sentence with the finishing touch title: “¡Estudia a un precio increíble!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Politécnico Internacional shared 120 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Politécnico Internacional should continue to optimize the ad content.

3.Politécnico Internacional Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-02-2020-06-18  2020-06-05-2020-06-18  2020-06-08-2020-06-12
Landing Page Link  https://politecnicointernacional.zoomcem.com/gastronomia/?utm_source=Gastronom%C3%ADa_&utm_medium=Facebook_Mobile_Feed&utm_campaign=Pregrado+Presencial+-+Zoom&utm_content=POST_AD_GASTRONOMIA&CEDetalleFuente=WEBLANDIGITAL&CEDetalleMedio=DIGRSF&CECampania=1580312613&fbclid=IwAR0L4aQyMeeVPPBiU4eB7XOBjA8QwuQX1J32X7C3lfxClveM5IQd5jBaYbU  https://politecnicointernacional.zoomcem.com/tecnico-laboral-seguridad-ocupacional-2/?utm_source=%7B%7Badset.name%7D%7D&utm_medium=%7B%7Bplacement%7D%7D&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D&CEDetalleFuente=WEBLANDIGITAL&CEDetalleMedio=DIGRSF&CECampania=1591228432   https://politecnicointernacional.zoomcem.com/tecnologia-mercadeo-y-estrategias-comerciales/?CEDetalleFuente=WEBLANDIGITAL&CEDetalleMedio=DIGRSF&CECampania=POLINPREGRAMERCESTCOM

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Politécnico Internacional are successful.

Politécnico Internacional Creative Analysis: 

Politécnico Internacional placed a Image ad in 2020-04-02-2020-06-18, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Politécnico Internacional Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Colombia,Nicaragua  Colombia  Colombia
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Politécnico Internacional has the best conversion in Colombia,Nicaragua, and can advertise more in Colombia,Nicaragua in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Politécnico Internacional Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-06-18  2020-06-05-2020-06-18  2020-06-08-2020-06-12
During  78 days  14 days 5 days 
Like  23  596  28
Share  27  66  2
Comment  1  63  0

Advertising effectiveness is a direct manifestation of advertising. Politécnico Internacional ‘s Top 1 ad received 23 likes, 27 shares, 1 comments in just 78 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Politécnico Internacional, helping Politécnico Internacional to grasp the ad data more clearly.