Top Ads on PlayPark MU

PlayPark MU Background Introduction:

MU Online is a full 3D MMORPG and highly interactive fantasy RPG based on the legendary Continent of MU.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PlayPark MU has been advertising and marketing on Facebook for many years. And PlayPark MU has placed 57 of ads on the Facebook platform in the last month. In the past few years,PlayPark MU has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PlayPark MU on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PlayPark MU. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PlayPark MU.

BigSpy

1.PlayPark MU Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PlayPark MU  PlayPark MU  PlayPark MU
Page Categories  Video Game  Video Game  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

PlayPark MU Marketing Objectives Analysis: 

PlayPark MU has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PlayPark MU best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PlayPark MU Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Arka War: Tower of Power  For guild and glory! Download MU Online on PC! 
Ad Copy Text  Fight for guild and glory! Join the MU Online Arka War: Tower of Power. Happening every Wednesday at...  Fight for guild and glory! Join the Arka War Tower of Power in MU Online. Happening every Wednesday ...  Join thousands of players from Southeast Asia. Fight epic wars and dominate the MU continent. Free t...
Link Description  Every Wednesday night at 10:00  Join the Arka War Tower of Power!  Official SEA Server
Website Link  mu.playpark.com  mu.playpark.com  mu.playpark.com
CTA  DOWNLOAD  DOWNLOAD  DOWNLOAD
Text Word Count 110  120  113
Like 67  13  284

PlayPark MU Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PlayPark MU Top 1 ads got 67 likes. PlayPark MU uses a sentence with the finishing touch title: “Arka War: Tower of Power”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PlayPark MU shared 110 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DOWNLOAD.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PlayPark MU should continue to optimize the ad content.

3.PlayPark MU Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-06-07-2020-06-12  2020-06-07-2020-06-09  2020-05-09-2020-05-09
Landing Page Link  https://mu.playpark.com/  https://mu.playpark.com/   https://mu.playpark.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PlayPark MU are successful.

PlayPark MU Creative Analysis: 

PlayPark MU placed a Image ad in 2020-06-07-2020-06-12, and got 67 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PlayPark MU Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Lebanon  Indonesia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PlayPark MU has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PlayPark MU Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-07-2020-06-12  2020-06-07-2020-06-09  2020-05-09-2020-05-09
During  6 days  3 days 1 days 
Like  67  13  284
Share  1  0  1
Comment  8  0  0

Advertising effectiveness is a direct manifestation of advertising. PlayPark MU ‘s Top 1 ad received 67 likes, 1 shares, 8 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PlayPark MU, helping PlayPark MU to grasp the ad data more clearly.