Top Ads on Pizzeria Einstein

Pizzeria Einstein Background Introduction:

Oficiální FB stránky restaurací Pizza Einstein - Šmeralova 3, P7 - Letná 233-372-481 Štefánikova 52, P5 - Smíchov 257-322-161 Seifertova 67, P3 - Žižkov 222-780-350 _________________________________ Rumunská 25, P2 - Vinohrady 222-522-635

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pizzeria Einstein has been advertising and marketing on Facebook for many years. And Pizzeria Einstein has placed 51 of ads on the Facebook platform in the last month. In the past few years,Pizzeria Einstein has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pizzeria Einstein on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pizzeria Einstein. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pizzeria Einstein.

BigSpy

1.Pizzeria Einstein Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pizzeria Einstein  Pizzeria Einstein  Pizzeria Einstein
Page Categories  Italian Restaurant  Italian Restaurant  Italian Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  opencart  opencart  opencart

Pizzeria Einstein Marketing Objectives Analysis: 

Pizzeria Einstein has been operating in Italian Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pizzeria Einstein best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pizzeria Einstein Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Rozvoz pizzy Praha | Pizza-Einstein.cz  Rozvoz pizzy Praha | Pizza-Einstein.cz Rozvoz pizzy Praha | Pizza-Einstein.cz 
Ad Copy Text  no setting  no setting  no setting
Link Description  Chutná, křupavá a z čerstvých surovin. Vyzkoušejte  Chutná, křupavá a z čerstvých surovin. Vyzkoušejte  Chutná, křupavá a z čerstvých surovin. Vyzkoušejte
Website Link  www.pizza-einstein.cz  www.pizza-einstein.cz  www.pizza-einstein.cz
CTA  SEE_MENU  SEE_MENU  SEE_MENU
Text Word Count 0  0  0
Like 0  0  0

Pizzeria Einstein Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pizzeria Einstein Top 1 ads got 0 likes. Pizzeria Einstein uses a sentence with the finishing touch title: “Rozvoz pizzy Praha | Pizza-Einstein.cz”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pizzeria Einstein shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SEE_MENU.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pizzeria Einstein should continue to optimize the ad content.

3.Pizzeria Einstein Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-04-2020-05-29  2020-05-04-2020-05-29  2020-05-04-2020-05-29
Landing Page Link  https://www.pizza-einstein.cz/pizza-31cm?utm_source=Facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.id%7D%7D&utm_content=%7B%7Badset.id%7D%7D  https://www.pizza-einstein.cz/pizza-31cm?utm_source=Facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.id%7D%7D&utm_content=%7B%7Badset.id%7D%7D   https://www.pizza-einstein.cz/pizza-31cm?utm_source=Facebook&utm_medium=cpc&utm_campaign=%7B%7Bcampaign.id%7D%7D&utm_content=%7B%7Badset.id%7D%7D

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pizzeria Einstein are successful.

Pizzeria Einstein Creative Analysis: 

Pizzeria Einstein placed a Image ad in 2020-05-04-2020-05-29, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pizzeria Einstein Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Czech  Czech  Czech
Language  Czech  Czech  Czech

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pizzeria Einstein has the best conversion in Czech, and can advertise more in Czech in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pizzeria Einstein Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-04-2020-05-29  2020-05-04-2020-05-29  2020-05-04-2020-05-29
During  26 days  26 days 26 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Pizzeria Einstein ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 26 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pizzeria Einstein, helping Pizzeria Einstein to grasp the ad data more clearly.