Top Ads on Pinelands Adventures

Pinelands Adventures Background Introduction:

Pinelands Adventures offers canoeing and kayaking on the Batsto and Mullica rivers and guided Pine Barrens paddling, nature and history tours.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pinelands Adventures has been advertising and marketing on Facebook for many years. And Pinelands Adventures has placed 4 of ads on the Facebook platform in the last month. In the past few years,Pinelands Adventures has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pinelands Adventures on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pinelands Adventures. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pinelands Adventures.

BigSpy

1.Pinelands Adventures Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pinelands Adventures  Pinelands Adventures  Pinelands Adventures
Page Categories  Canoe & Kayak Rental  Canoe & Kayak Rental  Canoe & Kayak Rental
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Pinelands Adventures Marketing Objectives Analysis: 

Pinelands Adventures has been operating in Canoe & Kayak Rental for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pinelands Adventures best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pinelands Adventures Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pinelands Adventures  Pinelands Adventures Pinelands Adventures 
Ad Copy Text  Some say... the Pine Barrens contain more ghost towns than the entire American west! See for yours...  Did you know the Pine Barrens are a Post-Industrial forest? Discover a lost world hidden along the...  Spring is a sight for sore eyes! Capture the moment on a guided trip with Pinelands photographer R...
Link Description  Some say... the Pine Barrens contain more ghost towns than the entire American west! See for yourself on a one-of-a-kind guided tour: Ghost Towns of the Pine Barrens! 4/27! http://bit.ly/2YaQEVp  Did you know the Pine Barrens are a Post-Industrial forest? Discover a lost world hidden along the quiet stream beds and explore the ruins of the past on a guided Industries in the Pines Tour! 4/28! http://bit.ly/2HvasOh  Spring is a sight for sore eyes! Capture the moment on a guided trip with Pinelands photographer Robert Barnes Laucks. Learn how to get that “perfect shot” at Pinelands Photography for Beginners! 4/14! http://bit.ly/2CFbHGL
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 196  222  229
Like 781  1867  245

Pinelands Adventures Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pinelands Adventures Top 1 ads got 781 likes. Pinelands Adventures uses a sentence with the finishing touch title: “Pinelands Adventures”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pinelands Adventures shared 196 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pinelands Adventures should continue to optimize the ad content.

3.Pinelands Adventures Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-18-2019-04-22  2019-04-13-2019-04-22  2019-04-07-2019-04-11
Landing Page Link  https://www.facebook.com/PinelandsAdventures/photos/a.633716676735104/1810014285771998/?type=3  https://www.facebook.com/PinelandsAdventures/photos/a.633716676735104/1810002235773203/?type=3   https://www.facebook.com/612860208820751/posts/1811148295658597/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pinelands Adventures are successful.

Pinelands Adventures Creative Analysis: 

Pinelands Adventures placed a Image ad in 2019-04-18-2019-04-22, and got 781 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pinelands Adventures Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pinelands Adventures has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pinelands Adventures Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-18-2019-04-22  2019-04-13-2019-04-22  2019-04-07-2019-04-11
During  5 days  10 days 5 days 
Like  781  1867  245
Share  144  383  31
Comment  34  74  4

Advertising effectiveness is a direct manifestation of advertising. Pinelands Adventures ‘s Top 1 ad received 781 likes, 144 shares, 34 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pinelands Adventures, helping Pinelands Adventures to grasp the ad data more clearly.