Top Ads on Photostory

Photostory Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Photostory has been advertising and marketing on Facebook for many years. And Photostory has placed 98 of ads on the Facebook platform in the last month. In the past few years,Photostory has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Photostory on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Photostory. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Photostory.

BigSpy

1.Photostory Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Photostory  Photostory  Photostory
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Photostory Marketing Objectives Analysis: 

Photostory has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Photostory best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Photostory Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  PUNYA USAHA PHOTOBOOK MULAI 100K !  PUNYA USAHA PHOTOBOOK MULAI 100K ! PUNYA USAHA PHOTOBOOK SENDIRI! 
Ad Copy Text  Mau punya usaha yang bisa dikerjakan dimana dan kapan aja? Yuk, join mitra photostory^^ . Kebukti ba...  PUNYA USAHA PHOTOBOOK MULAI 100K ! . Mau punya usaha yang bisa dikerjakan dimana dan kapan aja? Yuk...  PUNYA USAHA PHOTOBOOK MULAI 100K ! . Mau punya usaha yang bisa dikerjakan dimana dan kapan aja? Yuk...
Link Description  Mau punya usaha yang bisa dikerjakan dimana dan kapan aja? Yuk, join mitra photostory^^ . Kebukti banget kan enak nya gimana, bisa punya bisnis photobook dengan nama brand kamu sendiri dan nggak ribet ! modalnya? mulai 100k aja dong^^ . kamu cukup upload foto client dan terima beres! dari urusan desain sampai pengiriman semua diurus photostory. tenang! buat kamu yang udah jadi mitra bakalan dapet materi promosi gratis sampai kelas bisnis rutin ! Mantep kan^^ . Yuk, mumpung modal cuma 100K langsung aja KLIK!  N/A  N/A
Website Link  bit.ly  bit.ly  bit.ly
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 512  550  581
Like 208  562  153

Photostory Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Photostory Top 1 ads got 208 likes. Photostory uses a sentence with the finishing touch title: “PUNYA USAHA PHOTOBOOK MULAI 100K !”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Photostory shared 512 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Photostory should continue to optimize the ad content.

3.Photostory Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-03-08-2020-04-27  2020-04-05-2020-04-27  2020-04-03-2020-04-27
Landing Page Link  https://api.whatsapp.com/send?phone=6287822071777&text=(2.d)Hallo+Kak+Nabila+gimana+caranya+join  https://api.whatsapp.com/send?phone=6287822071777&text=(2.d)Hallo+Kak+Nabila+gimana+caranya+join   https://api.whatsapp.com/send?phone=6287822071777&text=(2.d)Hallo+Kak+Nabila+gimana+caranya+join

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Photostory are successful.

Photostory Creative Analysis: 

Photostory placed a Video ad in 2020-03-08-2020-04-27, and got 208 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Photostory Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Indonesia  N/A
Language  Indonesian  Indonesian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Photostory has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Photostory Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-08-2020-04-27  2020-04-05-2020-04-27  2020-04-03-2020-04-27
During  51 days  23 days 25 days 
Like  208  562  153
Share  15  18  4
Comment  13  99  5

Advertising effectiveness is a direct manifestation of advertising. Photostory ‘s Top 1 ad received 208 likes, 15 shares, 13 comments in just 51 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Photostory, helping Photostory to grasp the ad data more clearly.