Top Ads on Pho D'Lite

Pho D'Lite Background Introduction:

The perfect blend of choice range-feed beef, beef stock, scallions, imported spices and Pho noodles... for the perfect meal! Pho D'Lite your taste buds ...

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pho D'Lite has been advertising and marketing on Facebook for many years. And Pho D'Lite has placed 4 of ads on the Facebook platform in the last month. In the past few years,Pho D'Lite has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pho D'Lite on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pho D'Lite. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pho D'Lite.

BigSpy

1.Pho D'Lite Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pho D'Lite  Pho D'Lite  Pho D'Lite
Page Categories  Pho Restaurant  Pho Restaurant  Pho Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Pho D'Lite Marketing Objectives Analysis: 

Pho D'Lite has been operating in Pho Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pho D'Lite best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pho D'Lite Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from Pho D'Lite's post  Photos from Pho D'Lite's post Pho D'Lite 
Ad Copy Text  Discover a Healthy way of Dining!! Eat Fresh @PhoD'Lite PhoD'Lite Bowie location Now open 7 days a ...  Please come Enjoy our Weekend Early Bird Special run from 11am - 12:30Noon ( Buy 1 get 1 FREE pho no...  no setting
Link Description  N/A  N/A  
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      GET_DIRECTIONS
Text Word Count 395  202  0
Like 18  27  1

Pho D'Lite Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pho D'Lite Top 1 ads got 18 likes. Pho D'Lite uses a sentence with the finishing touch title: “Photos from Pho D'Lite's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pho D'Lite shared 395 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pho D'Lite should continue to optimize the ad content.

3.Pho D'Lite Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2019-04-14-2019-04-19  2019-04-13-2019-04-19  2019-04-09-2019-04-10
Landing Page Link  https://www.facebook.com/266378130130137/posts/1860083037426297/  https://www.facebook.com/266378130130137/posts/1858625840905350/   https://www.facebook.com/266378130130137/posts/1853100904791177/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pho D'Lite are successful.

Pho D'Lite Creative Analysis: 

Pho D'Lite placed a Carousel ad in 2019-04-14-2019-04-19, and got 18 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pho D'Lite Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pho D'Lite has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pho D'Lite Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-14-2019-04-19  2019-04-13-2019-04-19  2019-04-09-2019-04-10
During  6 days  7 days 2 days 
Like  18  27  1
Share  0  4  0
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. Pho D'Lite ‘s Top 1 ad received 18 likes, 0 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pho D'Lite, helping Pho D'Lite to grasp the ad data more clearly.