Top Ads on Philips Slovenija

Philips Slovenija Background Introduction:

V Philipsu že od leta 1891 izboljšujemo življenja ljudi, zato se nam pridružite tudi tu. Prvi boste izvedeli o akcijah, se kaj naučili in zabavali. Preprosto in dovršeno! Veseli smo vas! :)

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Philips Slovenija has been advertising and marketing on Facebook for many years. And Philips Slovenija has placed 42 of ads on the Facebook platform in the last month. In the past few years,Philips Slovenija has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Philips Slovenija on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Philips Slovenija. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Philips Slovenija.

BigSpy

1.Philips Slovenija Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Philips Slovenija  Philips Slovenija  Philips Slovenija
Page Categories  Brand  Brand  Brand
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Philips Slovenija Marketing Objectives Analysis: 

Philips Slovenija has been operating in Brand for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Philips Slovenija best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Philips Slovenija Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Odkrijte Philips Sonicare  Philips LatteGo Spoznajte Philips Steam&Go ročni parni likalnik 
Ad Copy Text  Popolnoma očiščeni zobje v samo 2 minutah?  Dovoli, da Philips LatteGo opravi delo, ki ga najbolje zna, ti pa sproščeno povabi družbo, da kon...  Kdo pravi, da za likanje potrebujete veliko časa in prostora? Včasih, se lahko gub znebite v trenu...
Link Description  Odličen občutek  N/A  Steam&Go
Website Link  ad.doubleclick.net  www.facebook.com  ad.doubleclick.net
CTA  LEARN_MORE    LEARN_MORE
Text Word Count 45  261  104
Like 66  19  13

Philips Slovenija Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Philips Slovenija Top 1 ads got 66 likes. Philips Slovenija uses a sentence with the finishing touch title: “Odkrijte Philips Sonicare”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Philips Slovenija shared 45 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Philips Slovenija should continue to optimize the ad content.

3.Philips Slovenija Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-09-2020-06-18  2020-06-11-2020-06-18  2020-06-11-2020-06-17
Landing Page Link  https://ad.doubleclick.net/ddm/trackclk/N485604.2085306FACEBOOKSI/B24273677.275178003;dc_trk_aid=469314197;dc_trk_cid=133354901;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=  https://www.facebook.com/PhilipsSlovenija/videos/456870075184394/   https://ad.doubleclick.net/ddm/trackclk/N485604.2085306FACEBOOKSI/B24279842.275308167;dc_trk_aid=469597506;dc_trk_cid=133457927;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Philips Slovenija are successful.

Philips Slovenija Creative Analysis: 

Philips Slovenija placed a Video ad in 2020-06-09-2020-06-18, and got 66 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Philips Slovenija Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Slovenia,Austria,Bosnia Hercegovina  Slovenia  Austria
Language  Slovenian  Filipino  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Philips Slovenija has the best conversion in Slovenia,Austria,Bosnia Hercegovina, and can advertise more in Slovenia,Austria,Bosnia Hercegovina in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Philips Slovenija Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-18  2020-06-11-2020-06-18  2020-06-11-2020-06-17
During  10 days  8 days 7 days 
Like  66  19  13
Share  1  6  3
Comment  10  4  1

Advertising effectiveness is a direct manifestation of advertising. Philips Slovenija ‘s Top 1 ad received 66 likes, 1 shares, 10 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Philips Slovenija, helping Philips Slovenija to grasp the ad data more clearly.