Top Ads on Petro Rigs

Petro Rigs Background Introduction:

The #1 Marketplace to Buy & Sell Drilling and Oilfield Equipment! Connecting Buyers and Sellers from around the World.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Petro Rigs has been advertising and marketing on Facebook for many years. And Petro Rigs has placed 19 of ads on the Facebook platform in the last month. In the past few years,Petro Rigs has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Petro Rigs on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Petro Rigs. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Petro Rigs.

BigSpy

1.Petro Rigs Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Petro Rigs  Petro Rigs  Petro Rigs
Page Categories  Petroleum Service  Petroleum Service  Petroleum Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Petro Rigs Marketing Objectives Analysis: 

Petro Rigs has been operating in Petroleum Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Petro Rigs best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Petro Rigs Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Continental Emsco C1 SCR Rig Package ⋆ PetroRigs.com  Petro Rigs 2000hp AC Rigs (2) ⋆ Deal Direct with the Rig Owner 
Ad Copy Text  Go check out this Continental Emsco SCR Rig...Ready to Drill, Beast of a Rig! #ContinentalEmsco #Dr...  Custom Built Fuel-Management Trailers: Take complete control of the fuel you need to deliver to ever...  Complete 2000hp AC Rigs with NOV Top Drives, 1600hp Mud Pumps, Hydril/Cameron BOP Stacks, Iron Rough...
Link Description  Complete Rig Package with Top Drive, BOP and Pipe Package Price with everything it is utilizing to drill currently – $6,850,000.00 Rig Specs: Inventory Additional Photos: Rig Photos Options you can choose to have removed to reduce the price: Top Drive – $1,000,000 BOP – $500,000 Drill String ....  N/A  Two Matching 2000hp AC Drilling Rigs! Highly Motivated Driller, will make a deal on these rigs, buy one or buy both! Rigs are already priced low, but this Driller needs them gone, inquire below to get more details! One of these is currently drilling and will be available end of March 2020, other rig...
Website Link  www.petrorigs.com  www.petrorigs.com  www.petrorigs.com
CTA  LEARN_MORE    LEARN_MORE
Text Word Count 123  230  273
Like 156  96  102

Petro Rigs Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Petro Rigs Top 1 ads got 156 likes. Petro Rigs uses a sentence with the finishing touch title: “Continental Emsco C1 SCR Rig Package ⋆ PetroRigs.com”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Petro Rigs shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Petro Rigs should continue to optimize the ad content.

3.Petro Rigs Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-02-21-2020-02-24  2020-02-23-2020-02-23  2020-01-07-2020-01-09
Landing Page Link  https://www.petrorigs.com/ad/continental-emsco-c1-scr-rig-package/  https://www.petrorigs.com/frac-fuel-trailers/   https://www.petrorigs.com/ad/bomco-2000hp-ac-rigs-2/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Petro Rigs are successful.

Petro Rigs Creative Analysis: 

Petro Rigs placed a Image ad in 2020-02-21-2020-02-24, and got 156 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Petro Rigs Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  Portuguese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Petro Rigs has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Petro Rigs Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-21-2020-02-24  2020-02-23-2020-02-23  2020-01-07-2020-01-09
During  4 days  1 days 3 days 
Like  156  96  102
Share  4  1  6
Comment  1  1  14

Advertising effectiveness is a direct manifestation of advertising. Petro Rigs ‘s Top 1 ad received 156 likes, 4 shares, 1 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Petro Rigs, helping Petro Rigs to grasp the ad data more clearly.