Top Ads on Peter MacCallum Cancer Foundation
Peter MacCallum Cancer Foundation Background Introduction:
Peter MacCallum Cancer Foundation raises funds for life-saving cancer research. People with cancer and their loved ones are at the heart of everything we do.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Peter MacCallum Cancer Foundation has been advertising and marketing on Facebook for many years. And Peter MacCallum Cancer Foundation has placed 109 of ads on the Facebook platform in the last month. In the past few years,Peter MacCallum Cancer Foundation has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Peter MacCallum Cancer Foundation on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Peter MacCallum Cancer Foundation. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Peter MacCallum Cancer Foundation.
1.Peter MacCallum Cancer Foundation Top 3 Ads Basic Understanding
|Name||Peter MacCallum Cancer Foundation||Peter MacCallum Cancer Foundation||Peter MacCallum Cancer Foundation|
|Page Categories||Medical & Health||Medical & Health||Medical & Health|
Peter MacCallum Cancer Foundation Marketing Objectives Analysis:
Peter MacCallum Cancer Foundation has been operating in Medical & Health for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Peter MacCallum Cancer Foundation best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Peter MacCallum Cancer Foundation Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Get your FREE cancer information guide||Get your FREE cancer information guide now||Get your FREE cancer information guide now|
|Ad Copy Text||The more you know about cancer, the better your chance of beating it.||Do you know 1 in 3 cancers is preventable? Our guide could save your life.||Do you know 1 in 3 cancers is preventable? Our guide could save your life.|
|Link Description||Request your free copy of our cancer info guide Prevent Detect Act.||Request yours today.||Request yours today.|
|Text Word Count||69||74||74|
Peter MacCallum Cancer Foundation Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Peter MacCallum Cancer Foundation Top 1 ads got 1042 likes. Peter MacCallum Cancer Foundation uses a sentence with the finishing touch title: “Get your FREE cancer information guide”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Peter MacCallum Cancer Foundation shared 69 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Peter MacCallum Cancer Foundation should continue to optimize the ad content.
3.Peter MacCallum Cancer Foundation Top 3 Ads Creative Selection
|Landing Page Link||https://foundation.petermac.org/guide-confirmed?utm_medium=social&utm_source=paid-facebook&utm_campaign=Z9031-VE-2&utm_content=form-complete||https://foundation.petermac.org/guide-confirmed?utm_medium=social&utm_source=paid-facebook&utm_campaign=Z9031-VE-2&utm_content=form-complete||https://foundation.petermac.org/guide-confirmed?utm_medium=social&utm_source=paid-facebook&utm_campaign=Z9031-VE-2&utm_content=form-complete|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Peter MacCallum Cancer Foundation are successful.
Peter MacCallum Cancer Foundation Creative Analysis:
Peter MacCallum Cancer Foundation placed a Image ad in 2020-04-08-2020-04-08, and got 1042 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Peter MacCallum Cancer Foundation Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Peter MacCallum Cancer Foundation has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Peter MacCallum Cancer Foundation Top 3 Ads Performance Display
|During||1 days||1 days||1 days|
Advertising effectiveness is a direct manifestation of advertising. Peter MacCallum Cancer Foundation ‘s Top 1 ad received 1042 likes, 107 shares, 25 comments in just 1 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Peter MacCallum Cancer Foundation, helping Peter MacCallum Cancer Foundation to grasp the ad data more clearly.