Top Ads on Pet Chic

Pet Chic Background Introduction:

Entendemos o quanto os animais de estimação são importantes, oferecendo companhia, amizade, conforto e alegria a seus donos.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pet Chic has been advertising and marketing on Facebook for many years. And Pet Chic has placed 15 of ads on the Facebook platform in the last month. In the past few years,Pet Chic has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pet Chic on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pet Chic. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pet Chic.

BigSpy

1.Pet Chic Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pet Chic  Pet Chic  Pet Chic
Page Categories  Pet Groomer  Pet Groomer  Pet Groomer
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Pet Chic Marketing Objectives Analysis: 

Pet Chic has been operating in Pet Groomer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pet Chic best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pet Chic Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pet Chic  Pet Chic Pet Chic 
Ad Copy Text  Ração de 15kg com esse precinho? Aqui na Pet Chic tem! Peça já pelo telefone: (21) 99291-8292 ou...  Seu pet ir tomar banho sem você se preocupar? Aqui tem! Nós buscamos seu pet em casa! Ligue e agen...  Seu cão sem pulgas e carrapatos! Peça já pelo telefone: (21) 99291-8292 ou (21) 99292-1367.
Link Description  Pet Store  Pet Store  Pet Store
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  MESSAGE_PAGE  MESSAGE_PAGE  MESSAGE_PAGE
Text Word Count 117  207  94
Like 267  255  267

Pet Chic Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pet Chic Top 1 ads got 267 likes. Pet Chic uses a sentence with the finishing touch title: “Pet Chic”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pet Chic shared 117 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pet Chic should continue to optimize the ad content.

3.Pet Chic Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-22-2019-04-25  2019-04-22-2019-04-25  2019-04-21-2019-04-25
Landing Page Link  https://www.facebook.com/petchicrj/photos/a.906372642740912/2395026420542186/?type=3  https://www.facebook.com/906203336091176/posts/2395025967208898/   https://www.facebook.com/906203336091176/posts/2395024977208997/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pet Chic are successful.

Pet Chic Creative Analysis: 

Pet Chic placed a Image ad in 2019-04-22-2019-04-25, and got 267 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pet Chic Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Swedish  Swedish  Swedish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pet Chic has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pet Chic Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-22-2019-04-25  2019-04-22-2019-04-25  2019-04-21-2019-04-25
During  4 days  4 days 5 days 
Like  267  255  267
Share  6  9  5
Comment  0  1  1

Advertising effectiveness is a direct manifestation of advertising. Pet Chic ‘s Top 1 ad received 267 likes, 6 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pet Chic, helping Pet Chic to grasp the ad data more clearly.