Top Ads on Pet Wellness Direct

Pet Wellness Direct Background Introduction:

Distributor of wellness products

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pet Wellness Direct has been advertising and marketing on Facebook for many years. And Pet Wellness Direct has placed 101 of ads on the Facebook platform in the last month. In the past few years,Pet Wellness Direct has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pet Wellness Direct on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pet Wellness Direct. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pet Wellness Direct.

BigSpy

1.Pet Wellness Direct Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pet Wellness Direct  Pet Wellness Direct  Pet Wellness Direct
Page Categories  Pet Supplies  Pet Supplies  Pet Supplies
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Pet Wellness Direct Marketing Objectives Analysis: 

Pet Wellness Direct has been operating in Pet Supplies for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pet Wellness Direct best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pet Wellness Direct Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Relieve Your Dog's Arthritis & Joint Pain  N/A N/A 
Ad Copy Text  Highly-effective, safe, and all-natural relief for dogs. Made in the USA, the Advanced Hip + Joint C...  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  bit.ly  getvsf.com  getvsf.com
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 267  0  0
Like 7510  0  0

Pet Wellness Direct Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pet Wellness Direct Top 1 ads got 7510 likes. Pet Wellness Direct uses a sentence with the finishing touch title: “Relieve Your Dog's Arthritis & Joint Pain”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pet Wellness Direct shared 267 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pet Wellness Direct should continue to optimize the ad content.

3.Pet Wellness Direct Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2018-09-30-2020-06-15  2020-06-13-2020-06-15  2020-05-23-2020-06-15
Landing Page Link  https://petwellnessdirect.com/pages/hj-lp1-120?utm_source=facebook&utm_medium=cpc&utm_campaign=blog&utm_term=kitchen-video-2019&utm_content=ahjc--focus  https://petwellnessdirect.com/pages/vetsmart-formulas-advanced-hip-and-joint-complex   https://petwellnessdirect.com/pages/pne-lp1-35

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pet Wellness Direct are successful.

Pet Wellness Direct Creative Analysis: 

Pet Wellness Direct placed a Video ad in 2018-09-30-2020-06-15, and got 7510 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pet Wellness Direct Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  N/A  N/A
Language  English  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pet Wellness Direct has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pet Wellness Direct Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-09-30-2020-06-15  2020-06-13-2020-06-15  2020-05-23-2020-06-15
During  625 days  3 days 24 days 
Like  7510  0  0
Share  4526  0  0
Comment  859  0  0

Advertising effectiveness is a direct manifestation of advertising. Pet Wellness Direct ‘s Top 1 ad received 7510 likes, 4526 shares, 859 comments in just 625 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pet Wellness Direct, helping Pet Wellness Direct to grasp the ad data more clearly.