Top Ads on Pet Outlet

Pet Outlet Background Introduction:

Pet Outlet is a new online company based in Queensland, Australia. Search our range latest animal technology at VERY competitive prices. Our products are designed to assist in training dogs to remove their unwanted behaviours.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pet Outlet has been advertising and marketing on Facebook for many years. And Pet Outlet has placed 30 of ads on the Facebook platform in the last month. In the past few years,Pet Outlet has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pet Outlet on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pet Outlet. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pet Outlet.

BigSpy

1.Pet Outlet Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pet Outlet  Pet Outlet  Pet Outlet
Page Categories  Pet Service  Pet Service  Pet Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

Pet Outlet Marketing Objectives Analysis: 

Pet Outlet has been operating in Pet Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pet Outlet best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pet Outlet Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Save Up to 45% OFF Today!!  $10 Voucher - Special FB Offer Train your dog in as little as 2 weeks! 
Ad Copy Text  no setting  no setting  no setting
Link Description  Fast Results! AfterPay is Available  AfterPay Available  AfterPay available! Pay your order off over 8 weeks.
Website Link  petoutlet.co.nz  www.petoutlet.co.nz  petoutlet.co.nz
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Pet Outlet Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pet Outlet Top 1 ads got 0 likes. Pet Outlet uses a sentence with the finishing touch title: “Save Up to 45% OFF Today!!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pet Outlet shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pet Outlet should continue to optimize the ad content.

3.Pet Outlet Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-06-2020-06-20  2020-06-17-2020-06-20  2020-06-06-2020-06-20
Landing Page Link  https://petoutlet.co.nz/collections/training-collars  https://www.petoutlet.co.nz/collections/training-collars/   https://petoutlet.co.nz/collections/training-collars

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pet Outlet are successful.

Pet Outlet Creative Analysis: 

Pet Outlet placed a Image ad in 2020-06-06-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pet Outlet Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  New Zealand  New Zealand  New Zealand
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pet Outlet has the best conversion in New Zealand, and can advertise more in New Zealand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pet Outlet Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-06-2020-06-20  2020-06-17-2020-06-20  2020-06-06-2020-06-20
During  15 days  4 days 15 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Pet Outlet ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pet Outlet, helping Pet Outlet to grasp the ad data more clearly.