Top Ads on Periódico Digital Última Hora

Periódico Digital Última Hora Background Introduction:

Última Hora SV es el primer observatorio político de El Salvador.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Periódico Digital Última Hora has been advertising and marketing on Facebook for many years. And Periódico Digital Última Hora has placed 114 of ads on the Facebook platform in the last month. In the past few years,Periódico Digital Última Hora has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Periódico Digital Última Hora on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Periódico Digital Última Hora. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Periódico Digital Última Hora.

BigSpy

1.Periódico Digital Última Hora Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Periódico Digital Última Hora  Periódico Digital Última Hora  Periódico Digital Última Hora
Page Categories  News & Media Website  News & Media Website  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Periódico Digital Última Hora Marketing Objectives Analysis: 

Periódico Digital Última Hora has been operating in News & Media Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Periódico Digital Última Hora best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Periódico Digital Última Hora Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Periódico Digital Última Hora  Christian Guevara: “Ojalá que la Escuelita de Sánchez Cerén hubiera protestado por los 700 millones del hoyo en El Chaparral” Álvaro Vázquez: «Se ha puesto de manifiesto que la privatización es un desastre» 
Ad Copy Text  #UHCoronavirus Rusia reporta un total de 232,243 contagios por COVID-19 y ya es el segundo país c...  #ClasePolítica El analista político también le recordó al diputado Shafick Hándal que así com...  no setting
Link Description  #UHCoronavirus Rusia reporta un total de 232,243 contagios por COVID-19 y ya es el segundo país con más casos en el mundo.  El analista político y experto en tema digital, Christian Guevara, salió al paso a los “berrinches”  y protestas de la bancada del FMLN que se opuso y cuestionó a la Asamblea Legislativa por dar luz verde para que el Ejecutivo gestione 1,000 millones de dólares para reactivar la economía y proteger el empleo ante la crisis generada por la pandemia del Covid-19.  El número uno de la coalición Unidas por Mérida plantea como medida esencial la recuperación de servicios privatizados
Website Link  www.facebook.com  ultimahora.sv  www.hoy.es
CTA      
Text Word Count 126  264  0
Like 3435  1885  0

Periódico Digital Última Hora Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Periódico Digital Última Hora Top 1 ads got 3435 likes. Periódico Digital Última Hora uses a sentence with the finishing touch title: “Periódico Digital Última Hora”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Periódico Digital Última Hora shared 126 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Periódico Digital Última Hora should continue to optimize the ad content.

3.Periódico Digital Última Hora Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-11-2020-05-13  2020-05-05-2020-05-07  2019-05-18-2020-04-28
Landing Page Link  https://www.facebook.com/ultimahsv/?refid=28&_ft_=adid.6194914666882:qid.6826246289911359883:mf_story_key.3348398208248125109:is_sponsored.1:ei.AI@AQLU5hHFnO4AN-GDjoD3jCVoyLI1LJClS6VVUDHJgaBJdhVibdwTr2Mu5xGEsfSbVLHu3fP2FUdW-NZXFf31VBuV:top_level_post_id.2638493026409873:content_owner_id_new.1524382234487630:page_id.1524382234487630:src.22:photo_id.2638491619743347:story_location.5:story_attachment_style.photo:view_time.1589358772:filter.h_nor:tds_flgs.3:actrs.1524382234487630:page_insights.%7B%221524382234487630%22:%7B%22page_id%22:1524382234487630,%22page_id_type%22:%22page%22,%22actor_id%22:1524382234487630,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1589309580,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2638493026409873%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:1524382234487630,%22page_id%22:1524382234487630,%22post_id%22:2638493026409873,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  http://ultimahora.sv/christian-guevara-ojala-que-la-escuelita-de-sanchez-ceren-hubiera-protestado-por-los-700-millones-del-hoyo-en-el-chaparral/   https://www.hoy.es/elecciones/autonomicas-municipales/puesto-manifiesto-privatizacion-20190515003349-ntvo.html

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Periódico Digital Última Hora are successful.

Periódico Digital Última Hora Creative Analysis: 

Periódico Digital Última Hora placed a Image ad in 2020-05-11-2020-05-13, and got 3435 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Periódico Digital Última Hora Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  El Salvador  El Salvador  N/A
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Periódico Digital Última Hora has the best conversion in El Salvador, and can advertise more in El Salvador in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Periódico Digital Última Hora Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-05-13  2020-05-05-2020-05-07  2019-05-18-2020-04-28
During  3 days  3 days 347 days 
Like  3435  1885  0
Share  231  364  0
Comment  43  193  0

Advertising effectiveness is a direct manifestation of advertising. Periódico Digital Última Hora ‘s Top 1 ad received 3435 likes, 231 shares, 43 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Periódico Digital Última Hora, helping Periódico Digital Última Hora to grasp the ad data more clearly.