Top Ads on People's Postcode Lottery
People's Postcode Lottery Background Introduction:
Here to help 9 am - 9 pm M - F & 9 am - 5 pm Sat & Sun. Our players support good causes & can win every day. Over £350M raised for over 4,000 good causes
People's Postcode Lottery has been advertising and marketing on Facebook for many years. And People's Postcode Lottery has placed 42 of ads on the Facebook platform in the last month. In the past few years,People's Postcode Lottery has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for People's Postcode Lottery on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for People's Postcode Lottery. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from People's Postcode Lottery.
1.People's Postcode Lottery Top 3 Ads Basic Understanding
|Name||People's Postcode Lottery||People's Postcode Lottery||People's Postcode Lottery|
People's Postcode Lottery Marketing Objectives Analysis:
People's Postcode Lottery has been operating in Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. People's Postcode Lottery best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.People's Postcode Lottery Top 3 Ads Content Display
|Ad Headline||People's Postcode Lottery||People's Postcode Lottery||People's Postcode Lottery|
|Ad Copy Text||WINNING postcodes are announced EVERY DAY. Sign up is easy, it only takes 3 steps and you’ll be en...||It’s back! EVERYDAY in the July draws a postcode will win £30,000! Sign up with your postcode to ...||It’s back! EVERYDAY in the July draws a postcode will win £30,000! Sign up with your postcode to ...|
|Link Description||Sign up by midnight tonight!||Sign up by 18th June!||Sign up by 18th June!|
|Text Word Count||204||238||238|
People's Postcode Lottery Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. People's Postcode Lottery Top 1 ads got 49 likes. People's Postcode Lottery uses a sentence with the finishing touch title: “People's Postcode Lottery”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. People's Postcode Lottery shared 204 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. People's Postcode Lottery should continue to optimize the ad content.
3.People's Postcode Lottery Top 3 Ads Creative Selection
|Landing Page Link||https://ad.doubleclick.net/ddm/clk/468364896;273984244;g?https://www.postcodelottery.co.uk/about-us/lp1?ma=3854&utm_source=facebook&utm_medium=Paidsocial&utm_campaign=DeadlineWeek&utm_term=Prospecting&utm_content=RedBackground1DayLeftImage||https://ad.doubleclick.net/ddm/clk/469789708;275217224;z?https://www.postcodelottery.co.uk/about-us/lp1?ma=3854&utm_source=facebook&utm_medium=Paidsocial&utm_campaign=DeadlineWeek&utm_term=Lookalike&utm_content=RedBackground2DaysLeftImage||https://ad.doubleclick.net/ddm/clk/469789750;275217266;c?https://www.postcodelottery.co.uk/about-us/lp1?ma=3854&utm_source=facebook&utm_medium=Paidsocial&utm_campaign=DeadlineWeek&utm_term=Lookalike&utm_content=2DaysLeftImage|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by People's Postcode Lottery are successful.
People's Postcode Lottery Creative Analysis:
People's Postcode Lottery placed a Image ad in 2020-05-20-2020-06-18, and got 49 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.People's Postcode Lottery Top 3 Ads Audience Analysis:
|Country||United Kingdom||United Kingdom||N/A|
People's Postcode Lottery has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.
5.People's Postcode Lottery Top 3 Ads Performance Display
|During||30 days||1 days||4 days|
Advertising effectiveness is a direct manifestation of advertising. People's Postcode Lottery ‘s Top 1 ad received 49 likes, 2 shares, 5 comments in just 30 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for People's Postcode Lottery, helping People's Postcode Lottery to grasp the ad data more clearly.