Top Ads on Pecos League

Pecos League Background Introduction:

The Pecos League is an independent professional baseball league which operates in cities in desert mountain regions throughout California, New Mexico, Southern Arizona, Kansas, West Texas and Southern Colorado.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pecos League has been advertising and marketing on Facebook for many years. And Pecos League has placed 2 of ads on the Facebook platform in the last month. In the past few years,Pecos League has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pecos League on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pecos League. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pecos League.

BigSpy

1.Pecos League Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pecos League  Pecos League  Pecos League
Page Categories  Professional Sports League  Professional Sports League  -
Marketing Objectives Other  Other  -
ECommerce Softwares  N/A  N/A  -

Pecos League Marketing Objectives Analysis: 

Pecos League has been operating in Professional Sports League for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pecos League best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pecos League Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  10 Day Baseball Training Camp-Houston, Texas May 5, 2020  Pecos League 2019 One Day Tryout Houston, Texas
Ad Copy Text  The Pecos League will host a 10 day Training Camp from May 5 to May 14, 2020. The camp is open to an...  Pecos League Tryout Camp for 2019 Season. All Free Agents/2019 Seniors interested in playing in Peco...  -
Link Description  Sport  http://www.pecosleague.com/pecosleague.asp?page=77  -
Website Link  www.facebook.com  www.pecosleague.com  -
CTA  EVENT_RSVP  BUY_TICKETS  -
Text Word Count 797  148  -
Like 92  8  -

Pecos League Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pecos League Top 1 ads got 92 likes. Pecos League uses a sentence with the finishing touch title: “10 Day Baseball Training Camp-Houston, Texas May 5, 2020”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pecos League shared 797 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pecos League should continue to optimize the ad content.

3.Pecos League Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  -
Ad Time   2020-03-29-2020-03-29  2019-03-31-2019-04-19  -
Landing Page Link  https://www.facebook.com/311634175531681/posts/3246799135348489/  http://www.pecosleague.com/pecosleague.asp?page=77   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pecos League are successful.

Pecos League Creative Analysis: 

Pecos League placed a Image ad in 2020-03-29-2020-03-29, and got 92 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pecos League Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  -
Language  English  English  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pecos League has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pecos League Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-29-2020-03-29  2019-03-31-2019-04-19  -
During  1 days  20 days
Like  92  8  -
Share  0  5  -
Comment  1  3  -

Advertising effectiveness is a direct manifestation of advertising. Pecos League ‘s Top 1 ad received 92 likes, 0 shares, 1 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pecos League, helping Pecos League to grasp the ad data more clearly.