Top Ads on PatPat France

PatPat France Background Introduction:

Nos offres quotidiennes de vêtements pour les mamans et les enfants Retrouvez une large sélection pour un rapport qualité prix imbatable.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PatPat France has been advertising and marketing on Facebook for many years. And PatPat France has placed 364 of ads on the Facebook platform in the last month. In the past few years,PatPat France has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PatPat France on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PatPat France. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PatPat France.

BigSpy

1.PatPat France Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PatPat France  PatPat France  PatPat France
Page Categories  Baby Goods/Kids Goods  Baby Goods/Kids Goods  Baby Goods/Kids Goods
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

PatPat France Marketing Objectives Analysis: 

PatPat France has been operating in Baby Goods/Kids Goods for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PatPat France best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PatPat France Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Jusqu'à 6,99 $ & De Haute Qualité  Baby Denim Splice Tutu Dresses Durée Limitée‼ GRANDE SOLDE 
Ad Copy Text  OMG! Super Soldes 2020! Jusqu'à 50% de Réduction sur 1000+ Choix de Tendance! #Livraison Gratuite...  Just your daily dose of sweetness! Seriously lovely.???? ????Get our new arrived mini me styles here...  Pré-Vente Pour La Fête Des Mères GROSSES SOLDES & Jusqu'à 50% de Réduction!
Link Description  N/A  N/A  N/A
Website Link  www.patpat.com  www.patpat.com  www.facebook.com
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 106  125  80
Like 1  0  62

PatPat France Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PatPat France Top 1 ads got 1 likes. PatPat France uses a sentence with the finishing touch title: “Jusqu'à 6,99 $ & De Haute Qualité”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PatPat France shared 106 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PatPat France should continue to optimize the ad content.

3.PatPat France Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-05-13-2020-06-15  2020-01-01-2020-06-05  2020-04-12-2020-05-01
Landing Page Link  https://fr.patpat.com/fr/product/Lovely-Fox-Hooded-Long-sleeve-Fleece-Lining-Baby-One-Piece-303654.html?color=Bluish%20Grey&country_code=FR¤cy=EUR&size=6-9%20Months&sku_id=333931&utm_source=FB&utm_medium=PPC-Facebook-LDN&utm_campaign=435&utm_term=Feishu-patpat-EU-Nikki&utm_content=04-22-Soldes-De-La-Saison-01-03  https://us.patpat.com/en/product/Baby-Denim-Splice-Tutu-Dresses-449484.html?color=Color%20block&country_code=US¤cy=USD&size=6-9%20Months&sku_id=19536231&utm_source=FB&utm_medium=PPC-Facebook-BR&utm_campaign=105&utm_term=Lanhan-PatPat-Daisy-US-CA-2&utm_content=01-02-patpat-homepage-87-03   https://www.facebook.com/patpatfrance/?_sref_=680822842666059&refid=28&_ft_=adid.23844859442710020:qid.6822126574349164917:mf_story_key.-2380868060087643749:is_sponsored.1:ei.AI@AQJcKoZtYuPmPi-xFyAdi29Gq90uENz-dpAGVGe7Rb4MXIZcnUEoMsAyI0nl_bvLrmgIBKPGr7FHWzTw9AbJKOzZ:top_level_post_id.680822839332726:content_owner_id_new.243181789763502:call_to_action_type.LEARN_MORE:page_id.243181789763502:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1588399920:filter.h_nor:tds_flgs.3:actrs.243181789763502:page_insights.%7B%22243181789763502%22:%7B%22page_id%22:243181789763502,%22page_id_type%22:%22page%22,%22actor_id%22:243181789763502,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1586765310,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B680822839332726%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:243181789763502,%22page_id%22:243181789763502,%22post_id%22:680822839332726,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PatPat France are successful.

PatPat France Creative Analysis: 

PatPat France placed a Carousel ad in 2020-05-13-2020-06-15, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PatPat France Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel,Portugal  United States  Reunion
Language  French  English  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PatPat France has the best conversion in Israel,Portugal, and can advertise more in Israel,Portugal in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PatPat France Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-13-2020-06-15  2020-01-01-2020-06-05  2020-04-12-2020-05-01
During  34 days  157 days 20 days 
Like  1  0  62
Share  21  409  12
Comment  0  0  20

Advertising effectiveness is a direct manifestation of advertising. PatPat France ‘s Top 1 ad received 1 likes, 21 shares, 0 comments in just 34 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PatPat France, helping PatPat France to grasp the ad data more clearly.