Top Ads on Panda Express

Panda Express Background Introduction:

Welcome to our Chinese Kitchen! Follow us for a fresh look at America's favorite Chinese restaurant.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Panda Express has been advertising and marketing on Facebook for many years. And Panda Express has placed 123 of ads on the Facebook platform in the last month. In the past few years,Panda Express has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Panda Express on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Panda Express. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Panda Express.

BigSpy

1.Panda Express Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Panda Express  Panda Express  Panda Express
Page Categories  Fast Food Restaurant  Restaurant  Chinese Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Panda Express Marketing Objectives Analysis: 

Panda Express has been operating in Fast Food Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Panda Express best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Panda Express Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Panda Express Aruba  Panda Express El Salvador Panda Express 
Ad Copy Text  no setting  ???? PANDA PARA TODOS ???? Disfruta 4 BOWLS por $12.50 llamando al 2231-6262 Pidiéndolo de 4:00p...  Nuestros Woks están encendidos y listos para servirle a la comunidad! Panda Express esta abierto pa...
Link Description  No matter where your day plans take you, a bowl is always a must.  N/A  N/A
Website Link  www.facebook.com  amopanda.com  www.pandaexpress.com
CTA      LEARN_MORE
Text Word Count 0  301  235
Like 0  238  120

Panda Express Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Panda Express Top 1 ads got 0 likes. Panda Express uses a sentence with the finishing touch title: “Panda Express Aruba”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Panda Express shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Panda Express should continue to optimize the ad content.

3.Panda Express Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-06-18-2020-06-18  2020-06-03-2020-06-18  2020-06-17-2020-06-18
Landing Page Link  https://www.facebook.com/pandaexpressaruba/photos/a.104553671251196/136380161401880/?type=3  https://amopanda.com/pide   https://www.pandaexpress.com/userlocation?utm_source=6182815408197

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Panda Express are successful.

Panda Express Creative Analysis: 

Panda Express placed a Image ad in 2020-06-18-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Panda Express Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  El Salvador  Puerto Rico
Language  English  Spanish  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Panda Express has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Panda Express Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-18  2020-06-03-2020-06-18  2020-06-17-2020-06-18
During  1 days  16 days 2 days 
Like  0  238  120
Share  0  14  24
Comment  0  18  25

Advertising effectiveness is a direct manifestation of advertising. Panda Express ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Panda Express, helping Panda Express to grasp the ad data more clearly.