Top Ads on Palettelive

Palettelive Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Palettelive has been advertising and marketing on Facebook for many years. And Palettelive has placed 16 of ads on the Facebook platform in the last month. In the past few years,Palettelive has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Palettelive on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Palettelive. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Palettelive.

BigSpy

1.Palettelive Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Palettelive  Palettelive  Palettelive
Page Categories  Website  Website  Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Palettelive Marketing Objectives Analysis: 

Palettelive has been operating in Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Palettelive best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Palettelive Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Men's Soft Leather Casual Loafers  Men's Soft Leather Casual Loafers Men's Retro Open Toe Leather Sandals 
Ad Copy Text  no setting  no setting  no setting
Link Description  Shoe Type: LoafersToe Type: Round ToeClosure Type: Slip on Heel Type: FlatHeel Height: 2.5cmGender: MaleOccasion:Casual, DailySeason: Spring, Autumn, WinterMaterial:Upper Material:Cow LeatherOutsole Material: RubberPackageincluded:1*pair of shoes  Shoe Type: LoafersToe Type: Round ToeClosure Type: Slip on Heel Type: FlatHeel Height: 2.5cmGender: MaleOccasion:Casual, DailySeason: Spring, Autumn, WinterMaterial:Upper Material:Cow LeatherOutsole Material: RubberPackageincluded:1*pair of shoes  Shoe Type: SlippersToe Type: Open ToeClosure Type: Slip on Heel Type: FlatHeel Height: 2.5cmGender: MaleOccasion:Casual, DailySeason: Spring, Autumn, WinterMaterial:Upper Material:Cow LeatherOutsole Material: RubberPackageincluded:1*pair of shoes
Website Link  bit.ly  bit.ly  bit.ly
CTA  LEARN_MORE  LEARN_MORE  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Palettelive Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Palettelive Top 1 ads got 0 likes. Palettelive uses a sentence with the finishing touch title: “Men's Soft Leather Casual Loafers”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Palettelive shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Palettelive should continue to optimize the ad content.

3.Palettelive Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-06-2020-06-07  2020-06-06-2020-06-07  2020-06-06-2020-06-07
Landing Page Link  https://palettelive.com/collections/mens-casual-shoes/products/men-s-soft-leather-casual-loafers?variant=33264384639035  https://palettelive.com/collections/mens-casual-shoes/products/men-s-soft-leather-casual-loafers?variant=33264384639035   https://palettelive.com/collections/mens-sandals/products/mens-retro-open-toe-leather-sandals?variant=33819549696059

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Palettelive are successful.

Palettelive Creative Analysis: 

Palettelive placed a Image ad in 2020-06-06-2020-06-07, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Palettelive Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Palettelive has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Palettelive Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-06-2020-06-07  2020-06-06-2020-06-07  2020-06-06-2020-06-07
During  2 days  2 days 2 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Palettelive ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Palettelive, helping Palettelive to grasp the ad data more clearly.