Top Ads on Pacific Research Institute

Pacific Research Institute Background Introduction:

Pacific Research Institute

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pacific Research Institute has been advertising and marketing on Facebook for many years. And Pacific Research Institute has placed 40 of ads on the Facebook platform in the last month. In the past few years,Pacific Research Institute has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pacific Research Institute on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pacific Research Institute. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pacific Research Institute.

BigSpy

1.Pacific Research Institute Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pacific Research Institute  Pacific Research Institute  Pacific Research Institute
Page Categories  Nonprofit Organization  Nonprofit Organization  Nonprofit Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Pacific Research Institute Marketing Objectives Analysis: 

Pacific Research Institute has been operating in Nonprofit Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pacific Research Institute best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pacific Research Institute Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Entrepreneurship Key for Economic Recovery  Homeschooling Advice for Parents During Shutdowns States Want Bailout for Past Overspending 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  Homeschooling Advice for Parents During School Shutdowns April 08, 2020 Lance Izumi Real Clear Education With conventional schools shut down across America due to the coronavirus, many parents are considering homeschooling, but have questions about how to begin and how to get the best results for th...  The federal government has already doled out billions to state and local governments to shore up their finances during the coronavirus crisis. All this federal assistance should have been enough to help states on the pandemic, but governors and local officials also want help to plug their looming deficits.
Website Link  www.pacificresearch.org  www.pacificresearch.org  www.pacificresearch.org
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Pacific Research Institute Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pacific Research Institute Top 1 ads got 0 likes. Pacific Research Institute uses a sentence with the finishing touch title: “Entrepreneurship Key for Economic Recovery”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pacific Research Institute shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pacific Research Institute should continue to optimize the ad content.

3.Pacific Research Institute Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-04-02-2020-06-16  2020-04-17-2020-06-16  2020-05-15-2020-06-16
Landing Page Link  https://www.pacificresearch.org/new-study-finds-overregulation-hurts-immigrant-and-low-income-entrepreneurs-trying-to-achieve-the-american-dream/  https://www.pacificresearch.org/homeschooling-advice-for-parents-during-school-shutdowns/   https://www.pacificresearch.org/coronavirus-chronicles-states-want-bailout-for-past-profligate-spending/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pacific Research Institute are successful.

Pacific Research Institute Creative Analysis: 

Pacific Research Institute placed a Video ad in 2020-04-02-2020-06-16, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pacific Research Institute Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pacific Research Institute has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pacific Research Institute Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-06-16  2020-04-17-2020-06-16  2020-05-15-2020-06-16
During  76 days  61 days 33 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Pacific Research Institute ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 76 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pacific Research Institute, helping Pacific Research Institute to grasp the ad data more clearly.