Top Ads on PTT Motor Sport

PTT Motor Sport Background Introduction:

ชวนเพื่อนๆ ที่หลงรักกีฬามอเตอร์สปอร์ต มาร่วมติดตามข่าวสารที่ไม่ควรพลาด

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PTT Motor Sport has been advertising and marketing on Facebook for many years. And PTT Motor Sport has placed 13 of ads on the Facebook platform in the last month. In the past few years,PTT Motor Sport has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PTT Motor Sport on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PTT Motor Sport. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PTT Motor Sport.

BigSpy

1.PTT Motor Sport Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PTT Motor Sport  PTT Motor Sport  PTT Motor Sport
Page Categories  Oil Lube & Filter Service  Oil Lube & Filter Service  Oil Lube & Filter Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

PTT Motor Sport Marketing Objectives Analysis: 

PTT Motor Sport has been operating in Oil Lube & Filter Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PTT Motor Sport best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PTT Motor Sport Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  PTT Motor Sport  Photos de la publication de PTT Motor Sport PTT Motor Sport 
Ad Copy Text  -  -  -
Link Description  N/A  N/A  ชวนเพื่อนๆ ที่หลงรักกีฬามอเตอร์สปอร์ต มาร่วมติดตามข่าวสารที่ไม่ควรพลาด
Website Link  bit.ly  www.facebook.com  www.facebook.com
CTA  SHOP_NOW    LIKE_PAGE
Text Word Count 931  1548  348
Like 22702  200  13662

PTT Motor Sport Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PTT Motor Sport Top 1 ads got 22702 likes. PTT Motor Sport uses a sentence with the finishing touch title: “PTT Motor Sport”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PTT Motor Sport shared 931 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PTT Motor Sport should continue to optimize the ad content.

3.PTT Motor Sport Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-05-08-2020-06-18  2020-06-10-2020-06-14  2020-03-01-2020-06-09
Landing Page Link  https://www.lazada.co.th/products/ptt-dynamic-commonrail-synthetic-5w-30-61-i789426286-s1576544011.html?spm=a2o4m.seller.list.5.60d2242fymBj04&mp=1  https://www.facebook.com/149364350027/posts/10157524452730028/   https://www.facebook.com/Pttmotorsport/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PTT Motor Sport are successful.

PTT Motor Sport Creative Analysis: 

PTT Motor Sport placed a Carousel ad in 2020-05-08-2020-06-18, and got 22702 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PTT Motor Sport Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand,France  Thailand  Thailand
Language  English  Spanish  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PTT Motor Sport has the best conversion in Thailand,France, and can advertise more in Thailand,France in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PTT Motor Sport Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-08-2020-06-18  2020-06-10-2020-06-14  2020-03-01-2020-06-09
During  42 days  5 days 101 days 
Like  22702  200  13662
Share  42  65  104
Comment  65  2  87

Advertising effectiveness is a direct manifestation of advertising. PTT Motor Sport ‘s Top 1 ad received 22702 likes, 42 shares, 65 comments in just 42 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PTT Motor Sport, helping PTT Motor Sport to grasp the ad data more clearly.