Top Ads on PRO TV

PRO TV Background Introduction:

PRO TV este liderul pieţei de televiziune din România, încă de la lansarea din decembrie 1995. Prezent de peste 20 de ani în piaţa media românească, canalul nostru continuă să fie sursă de ştiri, informaţii şi divertisment de cea mai bună

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PRO TV has been advertising and marketing on Facebook for many years. And PRO TV has placed 246 of ads on the Facebook platform in the last month. In the past few years,PRO TV has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PRO TV on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PRO TV. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PRO TV.

BigSpy

1.PRO TV Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PRO TV  PRO TV  PRO TV
Page Categories  Retail Company  Other  E-commerce Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  woocommerce  woocommerce

PRO TV Marketing Objectives Analysis: 

PRO TV has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PRO TV best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PRO TV Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  7 lucruri pe care nu le știai despre espresso. Ți-ar putea schimba percepția despre această băutură  LG Led Tv İndirimleri Probeer de waterontharder nu zorgeloos voor 100 dagen, verzending is gratis! 
Ad Copy Text  Știai că pentru un espresso de 25 de ml se folosesc aproximativ 21 de boabe de cafea? Mai multe in...  LG Teknoloji İndirimleri Devam Ediyor. Lg 4K 124 Ekran Led Tv ve Üzeri Modellerinde %40'a Varan İ...  [VADERDAG ACTIE 10% KORTING] Er is niks vervelender dan lelijke vlekken in de badkamer en op je kra...
Link Description  Românii nu se dau în vânt după espresso, o spun specialiștii în prepararea cafelei. Însă, mulți și-ar schimba părerea despre acest sortiment de cafea dacă...  LG Electronic Turkey / Yeni teknolojiler uyguladığı mobil cihazlar ve dijital TV’ler ile bir dünya şirketi olma statüsünü güçlendirmek için devam etmektedir. LG’nin yenilikçi teknolojilieri, benzersiz ürünleri ve son teknolojik tasarımları geleceğe bir yatırımdır.  ✅ Klanten beoordelen ons met een 8.5
Website Link  www.protv.ro  lgproshowroom.com  waterimprover.eu
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 127  110  825
Like 261  121  9

PRO TV Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PRO TV Top 1 ads got 261 likes. PRO TV uses a sentence with the finishing touch title: “7 lucruri pe care nu le știai despre espresso. Ți-ar putea schimba percepția despre această băutură”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PRO TV shared 127 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PRO TV should continue to optimize the ad content.

3.PRO TV Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-16-2020-06-17  2020-06-08-2020-06-17  2020-06-12-2020-06-15
Landing Page Link  https://www.protv.ro/utile/7-lucruri-pe-care-nu-le-stiai-despre-espresso-ti-ar-putea-schimba-perceptia-despre-aceasta-bautura.html  http://lgproshowroom.com/urun-kategori/led-televizyonlar/?ref=business_acn_utm_23978   https://waterimprover.eu/product/water-improver-pro-waterontharder/?fbclid=IwAR3nc1kxQ1ElNXtVwDgsoc9IOh6ZQcTIPycvAxgBZ_ccU2OMJiOCt5-fR4k

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PRO TV are successful.

PRO TV Creative Analysis: 

PRO TV placed a Image ad in 2020-06-16-2020-06-17, and got 261 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PRO TV Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Turkey  Netherlands
Language  Romanian  Turkish  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PRO TV has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PRO TV Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-17  2020-06-08-2020-06-17  2020-06-12-2020-06-15
During  2 days  10 days 4 days 
Like  261  121  9
Share  18  17  0
Comment  6  7  2

Advertising effectiveness is a direct manifestation of advertising. PRO TV ‘s Top 1 ad received 261 likes, 18 shares, 6 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PRO TV, helping PRO TV to grasp the ad data more clearly.