Top Ads on PETA Latino

PETA Latino Background Introduction:

Únete a nuestra página para más información sobre como tú puedes ayudar a los animales. Like our page for more information on how you can help animals.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PETA Latino has been advertising and marketing on Facebook for many years. And PETA Latino has placed 27 of ads on the Facebook platform in the last month. In the past few years,PETA Latino has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PETA Latino on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PETA Latino. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PETA Latino.

BigSpy

1.PETA Latino Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PETA Latino  PETA Latino  PETA Latino
Page Categories  Nonprofit Organization  Nonprofit Organization  Nonprofit Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

PETA Latino Marketing Objectives Analysis: 

PETA Latino has been operating in Nonprofit Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PETA Latino best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PETA Latino Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Los letales mercados de animales vivos deben cerrar por los pangolines y todos los demás animales  Los peces son forzados a vivir en aguas como estas. ¿La miel es vegana? 
Ad Copy Text  ¿Qué animal es REALMENTE el que comenzó el brote del #COVID19? ????  Si comes peces, tienes que ver esto. #govegan  ¡De una vez por todas le ponemos FIN al debate!
Link Description  Los pangolines tímidos y solitarios quieren que los dejen en paz para buscar hormigas y trepar a los árboles, no que los vendan para hacer sopa en "mercados húmedos", caldo de cultivo de enfermedades como la COVID-19.  N/A  N/A
Website Link  www.petalatino.com  support.petalatino.com  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  
Text Word Count 70  46  48
Like 7942  81279  228257

PETA Latino Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PETA Latino Top 1 ads got 7942 likes. PETA Latino uses a sentence with the finishing touch title: “Los letales mercados de animales vivos deben cerrar por los pangolines y todos los demás animales”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PETA Latino shared 70 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PETA Latino should continue to optimize the ad content.

3.PETA Latino Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-04-27-2020-06-17  2020-03-06-2020-06-16  2018-06-24-2020-06-07
Landing Page Link  https://www.petalatino.com/blog/pangolines/?utm_source=PETA+Latino::Facebook&utm_medium=Ad&utm_campaign=0420::veg::PETA+Latino::Facebook::glass+walls::::socialad  https://support.petalatino.com/page/2103/petition/1?locale=en-US&utm_source=PETA+Latino::Facebook&utm_medium=Ad&utm_campaign=0320::veg::PETA+Latino::Facebook::glass+walls::::socialad   https://www.facebook.com/PETALatino/videos/1976502012360464/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PETA Latino are successful.

PETA Latino Creative Analysis: 

PETA Latino placed a Image ad in 2020-04-27-2020-06-17, and got 7942 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PETA Latino Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Colombia,Chile  Paraguay,Argentina,Mexico...  El Salvador,Bolivia
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PETA Latino has the best conversion in Colombia,Chile, and can advertise more in Colombia,Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PETA Latino Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-27-2020-06-17  2020-03-06-2020-06-16  2018-06-24-2020-06-07
During  52 days  103 days 715 days 
Like  7942  81279  228257
Share  3344  104559  261050
Comment  4044  27435  15978

Advertising effectiveness is a direct manifestation of advertising. PETA Latino ‘s Top 1 ad received 7942 likes, 3344 shares, 4044 comments in just 52 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PETA Latino, helping PETA Latino to grasp the ad data more clearly.