Top Ads on PAW Patrol Live!

PAW Patrol Live! Background Introduction:

Nickelodeon's hit show, PAW Patrol is on a roll with two live tours!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PAW Patrol Live! has been advertising and marketing on Facebook for many years. And PAW Patrol Live! has placed 45 of ads on the Facebook platform in the last month. In the past few years,PAW Patrol Live! has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PAW Patrol Live! on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PAW Patrol Live!. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PAW Patrol Live!.

BigSpy

1.PAW Patrol Live! Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PAW Patrol Live!  PAW Patrol Live!  PAW Patrol Live!
Page Categories  Concert Tour  Concert Tour  Concert Tour
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

PAW Patrol Live! Marketing Objectives Analysis: 

PAW Patrol Live! has been operating in Concert Tour for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PAW Patrol Live! best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PAW Patrol Live! Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tickets On Sale Now!  Get 15% Off Tickets to PAW Patrol Live! Coral Gables July 23 - 24! 
Ad Copy Text  On Sale Now! Get tickets to see PAW Patrol Live! in Wichita, April 10 - 11 at the INTRUST Bank Arena...  Use code HURRY15 for 15% off select seats to PAW Patrol Live! *Discount does NOT apply to previousl...  Limited Quantity! Get premium show seating and a chance to meet & hug the pups with our V.I.P. (Very...
Link Description  N/A  Come roll with the PAW Patrol as everybody’s favorite heroic pups race to the rescue on the day of the Great Adventure Bay Race. When Mayor Goodway goes missing, Chase, Marshall, Skye and the rest of the PAW Patrol will need to team up with Ryder to save Adventure Bay’s mayor and stop Foggy Bott...  Come roll with the PAW Patrol as everybody’s favorite heroic pups race to the rescue on the day of the Great Adventure Bay Race. When Mayor Goodway goes missing, Chase, Marshall, Skye and the rest of the PAW Patrol will need to team up with Ryder to save Adventure Bay’s mayor and stop Foggy Bott...
Website Link  www.pawpatrollive.com  locations.pawpatrollive.com  locations.pawpatrollive.com
CTA  GET_SHOWTIMES  GET_OFFER  GET_SHOWTIMES
Text Word Count 101  291  217
Like 7  9  6

PAW Patrol Live! Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PAW Patrol Live! Top 1 ads got 7 likes. PAW Patrol Live! uses a sentence with the finishing touch title: “Tickets On Sale Now!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PAW Patrol Live! shared 101 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_SHOWTIMES.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PAW Patrol Live! should continue to optimize the ad content.

3.PAW Patrol Live! Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-11-20-2019-12-09  2019-06-25-2019-07-25  2019-03-12-2019-07-12
Landing Page Link  https://www.pawpatrollive.com/city/wichita-ks-gpa/?utm_source=Social&utm_medium=PaidCampaign&utm_campaign=WichitaKS  http://locations.pawpatrollive.com/jacksonvillertr/?fbclid=IwAR3Yn8zpFRpASxcirCpZ8n7G38DJ_a3o7nit24VBNQfhqt10pRJ1hzgC8TI   http://locations.pawpatrollive.com/coralgables/?fbclid=IwAR1PUOtPG9fGXW2DfC91pEBnx2QtzvjINElAIU3HpyMv88omx-c9uaply_I

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PAW Patrol Live! are successful.

PAW Patrol Live! Creative Analysis: 

PAW Patrol Live! placed a Video ad in 2019-11-20-2019-12-09, and got 7 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PAW Patrol Live! Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PAW Patrol Live! has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PAW Patrol Live! Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-11-20-2019-12-09  2019-06-25-2019-07-25  2019-03-12-2019-07-12
During  20 days  31 days 123 days 
Like  7  9  6
Share  14  7  2
Comment  9  8  1

Advertising effectiveness is a direct manifestation of advertising. PAW Patrol Live! ‘s Top 1 ad received 7 likes, 14 shares, 9 comments in just 20 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PAW Patrol Live!, helping PAW Patrol Live! to grasp the ad data more clearly.