Top Ads on PADANI

PADANI Background Introduction:

כנסו לעולם של פדני, מקום בו היצירות של היום, הופכות לקלאסיקות של מחר. בית למותגי היוקרה המובילים בישראל.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

PADANI has been advertising and marketing on Facebook for many years. And PADANI has placed 84 of ads on the Facebook platform in the last month. In the past few years,PADANI has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for PADANI on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for PADANI. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from PADANI.

BigSpy

1.PADANI Top 3 Ads Basic Understanding

   top1  top2  top3
Name  PADANI  PADANI  PADANI
Page Categories  Jewelry & Watches Store  Jewelry & Watches Store  Jewelry & Watches Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  magento  magento

PADANI Marketing Objectives Analysis: 

PADANI has been operating in Jewelry & Watches Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. PADANI best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.PADANI Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Fotos da publicação de PADANI  הזדמנות אחרונה: בלעדי לאתר PADANI.COM הזדמנות אחרונה: בלעדי לאתר PADANI.COM 
Ad Copy Text  קולקציית ויולטו - ואת, סיפור אהבה מנצח. בשילוב זהב ויהלו...  -  -
Link Description  N/A  Padani  Padani
Website Link  www.facebook.com  www.padani.com  www.padani.com
CTA    SHOP_NOW  SHOP_NOW
Text Word Count 149  149  149
Like 148  130  32

PADANI Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. PADANI Top 1 ads got 148 likes. PADANI uses a sentence with the finishing touch title: “Fotos da publicação de PADANI”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. PADANI shared 149 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. PADANI should continue to optimize the ad content.

3.PADANI Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-16-2020-06-17  2020-06-04-2020-06-10  2020-06-04-2020-06-10
Landing Page Link  https://www.facebook.com/PADANI.Jewelry/?refid=28&_ft_=adid.6195726503429:qid.6839386892282035606:mf_story_key.8323405142605793687:is_sponsored.1:ei.AI@AQJ_q82TkVeWKcktHygtqw45INtw39YTXIJ4-Z0e1RSrmYivdfVGyxJhBJV73cwlQUXr10uGVvJotucxJFvkzloA:top_level_post_id.3230687150295952:content_owner_id_new.126130714084960:page_id.126130714084960:src.22:photo_attachments_list.%5B3230685783629422,3230686463629354,3230686726962661,3230686963629304%5D:photo_id.3230685783629422:story_location.5:story_attachment_style.album:view_time.1592418329:filter.h_nor:tds_flgs.3:actrs.126130714084960:page_insights.%7B%22126130714084960%22:%7B%22page_id%22:126130714084960,%22page_id_type%22:%22page%22,%22actor_id%22:126130714084960,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592394697,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3230687150295952%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:126130714084960,%22page_id%22:126130714084960,%22post_id%22:3230687150295952,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.padani.com/en/padani-watch   https://www.padani.com/en/padani-watch/gent

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by PADANI are successful.

PADANI Creative Analysis: 

PADANI placed a Image ad in 2020-06-16-2020-06-17, and got 148 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.PADANI Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel  N/A  Israel
Language  Portuguese  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

PADANI has the best conversion in Israel, and can advertise more in Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.PADANI Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-17  2020-06-04-2020-06-10  2020-06-04-2020-06-10
During  2 days  7 days 7 days 
Like  148  130  32
Share  0  6  2
Comment  0  3  0

Advertising effectiveness is a direct manifestation of advertising. PADANI ‘s Top 1 ad received 148 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for PADANI, helping PADANI to grasp the ad data more clearly.