Top Ads on Ourcuff

Ourcuff Background Introduction:

Ourcuff is a custom engraved accessory company. We offer quality and customizable cuffs. You can engrave location coordinates and custom words or phrases. Ourcuff, take your favorite memories with you.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Ourcuff has been advertising and marketing on Facebook for many years. And Ourcuff has placed 32 of ads on the Facebook platform in the last month. In the past few years,Ourcuff has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Ourcuff on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Ourcuff. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Ourcuff.

BigSpy

1.Ourcuff Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Ourcuff  Ourcuff  Ourcuff
Page Categories  Brand  Brand  Brand
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Ourcuff Marketing Objectives Analysis: 

Ourcuff has been operating in Brand for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Ourcuff best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Ourcuff Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Custom Engraved Necklace  ⚡Use code 'FB30' for 30% OFF⚡ Meaningful Coordinate Bracelets ❤️ 
Ad Copy Text  Engrave whatever you would like on our brand new, meaningful, custom engraved necklaces! - 18K go...  Style is in the detail. Get the coordinates of your special place engraved  Engrave your special coordinates on meaningful cuff bracelets Where you first met, your birthplace,...
Link Description  Make your own  Custom Coordinate Bracelets No Coupon Necessary  Make your own
Website Link  ourcuffs.com  ourcuffs.com  ourcuffs.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 178  75  253
Like 7  5  311

Ourcuff Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Ourcuff Top 1 ads got 7 likes. Ourcuff uses a sentence with the finishing touch title: “Custom Engraved Necklace ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Ourcuff shared 178 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Ourcuff should continue to optimize the ad content.

3.Ourcuff Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Video
Ad Time   2020-06-05-2020-06-14  2020-05-07-2020-05-29  2020-05-15-2020-05-24
Landing Page Link  https://ourcuffs.com/collections/all/products/gold-bar-necklace?fbclid=IwAR0ju1f6AMdPIlQDQEBxpNvPR97GH30eJzDgCgy1xQEL356VqevwiwDs5II  https://ourcuffs.com/products/custom-coordinates-cuff-2?variant=31798617014357&fbclid=IwAR3vbVzcSxL-1GKZJkRWI4GHANZ5c2wLElL334cTT-UHmQea8rSh6Y49-jE   https://ourcuffs.com/collections/all/products/custom-coordinates-cuff-2

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Ourcuff are successful.

Ourcuff Creative Analysis: 

Ourcuff placed a Image ad in 2020-06-05-2020-06-14, and got 7 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Ourcuff Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Pakistan
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Ourcuff has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Ourcuff Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-05-2020-06-14  2020-05-07-2020-05-29  2020-05-15-2020-05-24
During  10 days  23 days 10 days 
Like  7  5  311
Share  0  0  80
Comment  0  1  41

Advertising effectiveness is a direct manifestation of advertising. Ourcuff ‘s Top 1 ad received 7 likes, 0 shares, 0 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Ourcuff, helping Ourcuff to grasp the ad data more clearly.