Top Ads on Our Spirit

Our Spirit Background Introduction:

Actively promoting Australian heritage, Our Spirit offers life changing adventures that are Unique, Raw, Educational, Challenging and personally rewarding

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Our Spirit has been advertising and marketing on Facebook for many years. And Our Spirit has placed 3 of ads on the Facebook platform in the last month. In the past few years,Our Spirit has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Our Spirit on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Our Spirit. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Our Spirit.

BigSpy

1.Our Spirit Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Our Spirit  Our Spirit  Our Spirit
Page Categories  Other  Community  Historical Tour Agency
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

Our Spirit Marketing Objectives Analysis: 

Our Spirit has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Our Spirit best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Our Spirit Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Free Spirit Foundation - Free Spirit project Our Spirit Kokoda Adventures 
Ad Copy Text  no setting  no setting  Actively promoting Australian heritage, Our Spirit offers life changing adventures that are Unique, ...
Link Description  N/A  Free Spirit est une association fondée par des artistes oeuvrant pour le mieux vivre ensemble, la protection de l'environnement et de la biodiversité  
Website Link  www.asburychapelame.org  www.freespiritproject.org  m.me
CTA  LEARN_MORE  LEARN_MORE  MESSAGE_PAGE
Text Word Count 0  0  154
Like 0  0  0

Our Spirit Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Our Spirit Top 1 ads got 0 likes. Our Spirit uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Our Spirit shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Our Spirit should continue to optimize the ad content.

3.Our Spirit Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-31-2020-06-02  2020-05-21-2020-05-21  2018-10-24-2019-05-08
Landing Page Link  https://asburychapelame.org/  https://www.freespiritproject.org/fr/   https://www.messenger.com/login.php?next=https://www.messenger.com/t/259887980795515/?messaging_source%3Dsource%253Apages%253Amessage_shortlink

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Our Spirit are successful.

Our Spirit Creative Analysis: 

Our Spirit placed a Video ad in 2020-05-31-2020-06-02, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Our Spirit Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  N/A  Australia
Language  N/A  French  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Our Spirit has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Our Spirit Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-02  2020-05-21-2020-05-21  2018-10-24-2019-05-08
During  3 days  1 days 197 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Our Spirit ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Our Spirit, helping Our Spirit to grasp the ad data more clearly.