Top Ads on Otlob

Otlob Background Introduction:

Otlob.com is Egypt's #1 Food Ordering Service. Order food online from more than 900+ restaurants. Browse menus with images & order in just a few clicks.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Otlob has been advertising and marketing on Facebook for many years. And Otlob has placed 377 of ads on the Facebook platform in the last month. In the past few years,Otlob has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Otlob on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Otlob. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Otlob.

BigSpy

1.Otlob Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Otlob  Otlob  Otlob
Page Categories  Foodservice Distributor  Foodservice Distributor  Foodservice Distributor
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Otlob Marketing Objectives Analysis: 

Otlob has been operating in Foodservice Distributor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Otlob best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Otlob Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Otlob | اطلب أوفر حاجة  Otlob Otlob 
Ad Copy Text  عروض اطلب طول الشهر، عروض لحد 40% . يلا بينا???? اطلب أوفر ح...  عروض اطلب طول الشهر، عروض لحد 40% . يلا بينا???? اطلب أوفر ح...  -
Link Description  N/A  N/A  تعرف حد معندوش Otlob؟
Website Link  bit.ly  bit.ly  bit.ly
CTA      
Text Word Count 134  134  201
Like 632  59  8174

Otlob Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Otlob Top 1 ads got 632 likes. Otlob uses a sentence with the finishing touch title: “Otlob | اطلب أوفر حاجة”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Otlob shared 134 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Otlob should continue to optimize the ad content.

3.Otlob Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-06-04-2020-06-19  2020-06-03-2020-06-19  2020-06-02-2020-06-19
Landing Page Link  https://www.otlob.com/egypt/offers?utm_source=facebook&utm_medium=social&utm_campaign=some_promo_web_eat_ma_eg_Offersvideo1_0620_facebook  https://www.otlob.com/egypt?utm_source=facebook&utm_medium=social&utm_campaign=some_promo_web_eat_ma_eg_AlexvideoOffers_0620_facebook   https://www.otlob.com/egypt?utm_source=facebook&utm_medium=social&utm_campaign=some_promo_web_eat_ma_eg_Otlob50._0620_facebook

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Otlob are successful.

Otlob Creative Analysis: 

Otlob placed a Video ad in 2020-06-04-2020-06-19, and got 632 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Otlob Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Egypt  Egypt  Egypt
Language  Arabic  Slovenian  Persian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Otlob has the best conversion in Egypt, and can advertise more in Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Otlob Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-19  2020-06-03-2020-06-19  2020-06-02-2020-06-19
During  16 days  17 days 18 days 
Like  632  59  8174
Share  15  5  77
Comment  110  4  367

Advertising effectiveness is a direct manifestation of advertising. Otlob ‘s Top 1 ad received 632 likes, 15 shares, 110 comments in just 16 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Otlob, helping Otlob to grasp the ad data more clearly.