Top Ads on Osome

Osome Background Introduction:

Rocking company administration in Singapore. Saving fellow entrepreneurs precious time and sparing them all the tedious paperwork.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Osome has been advertising and marketing on Facebook for many years. And Osome has placed 73 of ads on the Facebook platform in the last month. In the past few years,Osome has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Osome on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Osome. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Osome.

BigSpy

1.Osome Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Osome  Osome  Osome
Page Categories  Business Consultant  Business Consultant  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  woocommerce

Osome Marketing Objectives Analysis: 

Osome has been operating in Business Consultant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Osome best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Osome Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  1 year of Accounting for S$600  1 year of Accounting for S$600 Osome Movers & Cleaners 
Ad Copy Text  Tired of dealing with heaps of paper? Let’s automate it all: accounting, taxation, and bookkeep...  Tired of dealing with heaps of paper? Let’s automate it all: accounting, taxation, and bookkeep...  no setting
Link Description  Talenox, Xero, and yearly tax reports included  Talenox, Xero, and yearly tax reports included  
Website Link  osome.com  osome.com  www.osome-moments.co.za
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 124  124  0
Like 4  3  0

Osome Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Osome Top 1 ads got 4 likes. Osome uses a sentence with the finishing touch title: “1 year of Accounting for S$600”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Osome shared 124 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Osome should continue to optimize the ad content.

3.Osome Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-20-2020-06-02  2020-05-26-2020-05-31  2019-04-11-2020-05-09
Landing Page Link  https://osome.com/sg/start-digital/?utm_source=facebook&utm_medium=cpc&utm_campaign=accounting_sd_sg_traffic&utm_term=sg_25-45_accounting&fbclid=IwAR0GJL0s_2Ht68wCUst_52z3wYCWX8dieayJa7o6t4aMaNlCpDc-ekHXmL8  https://osome.com/sg/start-digital/?utm_source=facebook&utm_medium=cpc&utm_campaign=accounting_sd_sg_traffic&utm_term=sg_23-50_lal_accounting   https://osome-moments.co.za/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Osome are successful.

Osome Creative Analysis: 

Osome placed a Image ad in 2020-05-20-2020-06-02, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Osome Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  South Africa
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Osome has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Osome Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-20-2020-06-02  2020-05-26-2020-05-31  2019-04-11-2020-05-09
During  14 days  6 days 395 days 
Like  4  3  0
Share  1  0  0
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. Osome ‘s Top 1 ad received 4 likes, 1 shares, 1 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Osome, helping Osome to grasp the ad data more clearly.