Top Ads on Orlando Union Rescue Mission

Orlando Union Rescue Mission Background Introduction:

The Orlando Union Rescue Mission is a non-profit, faith based organization whose mission is to provide the homeless with food, clothing, shelter and other resources to help them achieve self sufficiency.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Orlando Union Rescue Mission has been advertising and marketing on Facebook for many years. And Orlando Union Rescue Mission has placed 83 of ads on the Facebook platform in the last month. In the past few years,Orlando Union Rescue Mission has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Orlando Union Rescue Mission on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Orlando Union Rescue Mission. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Orlando Union Rescue Mission.

BigSpy

1.Orlando Union Rescue Mission Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Orlando Union Rescue Mission  Orlando Union Rescue Mission  Orlando Union Rescue Mission
Page Categories  Mission  Mission  Mission
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Orlando Union Rescue Mission Marketing Objectives Analysis: 

Orlando Union Rescue Mission has been operating in Mission for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Orlando Union Rescue Mission best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Orlando Union Rescue Mission Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Keep Neighbors SAFE ALL SUMMER  Keep Neighbors SAFE ALL SUMMER Easter Deadline: Sunday, April 21 
Ad Copy Text  no setting  no setting  no setting
Link Description  $1.24 gives a meal & more to our hungry & hurting neighbors this summer!  $1.24 gives a meal & more to our hungry & hurting neighbors this summer!  Help feed Central Florida’s hungry at the Orlando Union Rescue Mission this Easter—body & soul!
Website Link  www.ourm.org  www.ourm.org  www.ourm.org
CTA      
Text Word Count 0  0  0
Like 0  0  0

Orlando Union Rescue Mission Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Orlando Union Rescue Mission Top 1 ads got 0 likes. Orlando Union Rescue Mission uses a sentence with the finishing touch title: “Keep Neighbors SAFE ALL SUMMER”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Orlando Union Rescue Mission shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Orlando Union Rescue Mission should continue to optimize the ad content.

3.Orlando Union Rescue Mission Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-12-2020-06-14  2020-06-12-2020-06-14  2019-03-25-2020-05-14
Landing Page Link  https://www.ourm.org/donate/2020-safe-all-summer/?campaign=K20F1ZB&utm_source=FB&utm_medium=ad&utm_content=Q-0406-FBIB1  https://www.ourm.org/donate/2020-safe-all-summer/?campaign=K20F2ZB&utm_source=FB&utm_medium=ad&utm_content=Q-0406-FBFR2   https://www.ourm.org/donate/2019-easter-help/?campaign=Q-E-FBLD1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Orlando Union Rescue Mission are successful.

Orlando Union Rescue Mission Creative Analysis: 

Orlando Union Rescue Mission placed a Image ad in 2020-06-12-2020-06-14, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Orlando Union Rescue Mission Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Orlando Union Rescue Mission has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Orlando Union Rescue Mission Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-14  2020-06-12-2020-06-14  2019-03-25-2020-05-14
During  3 days  3 days 417 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Orlando Union Rescue Mission ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Orlando Union Rescue Mission, helping Orlando Union Rescue Mission to grasp the ad data more clearly.