Top Ads on Opencare

Opencare Background Introduction:

Opencare matches you with vetted healthcare professionals so you can get the care you deserve.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Opencare has been advertising and marketing on Facebook for many years. And Opencare has placed 245 of ads on the Facebook platform in the last month. In the past few years,Opencare has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Opencare on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Opencare. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Opencare.

BigSpy

1.Opencare Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Opencare  Opencare  Opencare
Page Categories  Medical Company  Medical Company  Medical Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Opencare Marketing Objectives Analysis: 

Opencare has been operating in Medical Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Opencare best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Opencare Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Claim your $75 gift card.  Get a $75 Sephora Card Claim your $100 gift card. 
Ad Copy Text  Get a $75 gift card for visiting the dentist. No gimmicks, just show up. Take our 90-second quiz to ...   Introducing the complete smile package: A successful checkup with an Opencare dentist, followed by ...  You’re so close! Finish finding a dentist on Opencare and receive your $100 gift card (it used to ...
Link Description  N/A  Must have dental insurance  N/A
Website Link  try.opencare.com  opencare.com  www.opencare.com
CTA  GET_OFFER  GET_OFFER_VIEW  GET_OFFER
Text Word Count 137  180  162
Like 8  77  30

Opencare Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Opencare Top 1 ads got 8 likes. Opencare uses a sentence with the finishing touch title: “Claim your $75 gift card.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Opencare shared 137 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Opencare should continue to optimize the ad content.

3.Opencare Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-03-10-2020-03-10  2020-03-09-2020-03-09  2020-03-08-2020-03-08
Landing Page Link  http://try.opencare.com/offer75/  https://www.opencare.com/find-dentist/offer/sephora75   https://www.opencare.com/dentist-offer/offerl

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Opencare are successful.

Opencare Creative Analysis: 

Opencare placed a Video ad in 2020-03-10-2020-03-10, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Opencare Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  French  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Opencare has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Opencare Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-10-2020-03-10  2020-03-09-2020-03-09  2020-03-08-2020-03-08
During  1 days  1 days 1 days 
Like  8  77  30
Share  0  5  3
Comment  4  21  17

Advertising effectiveness is a direct manifestation of advertising. Opencare ‘s Top 1 ad received 8 likes, 0 shares, 4 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Opencare, helping Opencare to grasp the ad data more clearly.