Top Ads on OpenCar 24

OpenCar 24 Background Introduction:

Wypożyczalnia samochodów OpenCar24 oferuje wynajem samochodów osobowych klasy Premium oraz busów . We naszej flocie znajdują się tylko nowe pojazdy.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

OpenCar 24 has been advertising and marketing on Facebook for many years. And OpenCar 24 has placed 16 of ads on the Facebook platform in the last month. In the past few years,OpenCar 24 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for OpenCar 24 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for OpenCar 24. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from OpenCar 24.

BigSpy

1.OpenCar 24 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  OpenCar 24  OpenCar 24  OpenCar 24
Page Categories  Exotic Car Rental  Exotic Car Rental  Exotic Car Rental
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

OpenCar 24 Marketing Objectives Analysis: 

OpenCar 24 has been operating in Exotic Car Rental for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. OpenCar 24 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.OpenCar 24 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  OpenCar24  Wybierz BMW X5 Wybierz nowe BMW X2 
Ad Copy Text  no setting  Często podróżujesz? Potrzebujesz reprezentacyjnego auta na kilka dni? Skorzystaj z wyjątkowej of...  Często podróżujesz? Potrzebujesz reprezentacyjnego auta na kilka dni? Skorzystaj z wyjątkowej of...
Link Description  Wolicie klasyki czy nowe auta?  Samochody, których nie znajdziesz w innych wypożyczalniach!  Samochody, których nie znajdziesz w innych wypożyczalniach!
Website Link  www.facebook.com  www.opencar24.pl  www.opencar24.pl
CTA    BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 0  159  165
Like 0  0  2

OpenCar 24 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. OpenCar 24 Top 1 ads got 0 likes. OpenCar 24 uses a sentence with the finishing touch title: “OpenCar24”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. OpenCar 24 shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. OpenCar 24 should continue to optimize the ad content.

3.OpenCar 24 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-05-21-2019-05-31  2019-04-02-2019-04-25  2019-04-02-2019-04-25
Landing Page Link  https://www.facebook.com/OpenCar24/?refid=7&_ft_=qid.6693471918784168946:mf_story_key.-4730141309338764547:is_sponsored.1:ei.AI@41f388a73824a9a1f37268b70407ea0f:top_level_post_id.892792911060321:content_owner_id_new.324401084566176:page_id.324401084566176:src.22:photo_id.892792837726995:story_location.5:story_attachment_style.photo:view_time.1558445375:page_insights.%7B%22324401084566176%22:%7B%22role%22:1,%22page_id%22:324401084566176,%22post_context%22:%7B%22story_fbid%22:892792911060321,%22publish_time%22:1558297840,%22story_name%22:%22EntStatusCreationStory%22,%22object_fbtype%22:266%7D,%22actor_id%22:324401084566176,%22psn%22:%22EntStatusCreationStory%22,%22sl%22:5,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22targets%22:%5B%7B%22page_id%22:324401084566176,%22actor_id%22:324401084566176,%22role%22:1,%22post_id%22:892792911060321,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.opencar24.pl/?utm_source=facebook.com&utm_medium=ads&utm_campaign=wynajem-dolnoslaskie-lubuskie&utm_content=bmw-x5   https://www.opencar24.pl/?utm_source=facebook.com&utm_medium=ads&utm_campaign=wynajem-dolnoslaskie-lubuskie&utm_content=bmw-x2

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by OpenCar 24 are successful.

OpenCar 24 Creative Analysis: 

OpenCar 24 placed a Image ad in 2019-05-21-2019-05-31, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.OpenCar 24 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Polish  Polish  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

OpenCar 24 has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.OpenCar 24 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-05-21-2019-05-31  2019-04-02-2019-04-25  2019-04-02-2019-04-25
During  11 days  24 days 24 days 
Like  0  0  2
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. OpenCar 24 ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for OpenCar 24, helping OpenCar 24 to grasp the ad data more clearly.