Top Ads on Open Doors Russian Scholarship Project

Open Doors Russian Scholarship Project Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Open Doors Russian Scholarship Project has been advertising and marketing on Facebook for many years. And Open Doors Russian Scholarship Project has placed 59 of ads on the Facebook platform in the last month. In the past few years,Open Doors Russian Scholarship Project has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Open Doors Russian Scholarship Project on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Open Doors Russian Scholarship Project. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Open Doors Russian Scholarship Project.

BigSpy

1.Open Doors Russian Scholarship Project Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Open Doors Russian Scholarship Project  Open Doors Russian Scholarship Project  Open Doors Russian Scholarship Project
Page Categories  Community College  Education  Education
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Open Doors Russian Scholarship Project Marketing Objectives Analysis: 

Open Doors Russian Scholarship Project has been operating in Community College for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Open Doors Russian Scholarship Project best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Open Doors Russian Scholarship Project Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Win a scholarship to study a Master's in Russia!  Open Doors — Open Doors: Russian Scholarship project 2019-2020 Open Doors — Open Doors: Russian Scholarship project 2019-2020 
Ad Copy Text  300+ full scholarships available for English-taught Master's degrees at the world’s best universit...  Win the Olympiad and earn your Master’s in Russia! Receive a world-class diploma!  Win the Olympiad and study at the world’s best universities in Russia
Link Description  Association of Global Universities  OpenDoors 2019 — International Olympiad OpenDoors 2019-2020  OpenDoors 2019 — International Olympiad OpenDoors 2019-2020
Website Link  od.globaluni.ru  od.globaluni.ru  od.globaluni.ru
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 114  83  71
Like 1219  255  34

Open Doors Russian Scholarship Project Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Open Doors Russian Scholarship Project Top 1 ads got 1219 likes. Open Doors Russian Scholarship Project uses a sentence with the finishing touch title: “Win a scholarship to study a Master's in Russia!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Open Doors Russian Scholarship Project shared 114 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Open Doors Russian Scholarship Project should continue to optimize the ad content.

3.Open Doors Russian Scholarship Project Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-12-05-2019-12-30  2019-11-28-2019-12-18  2019-10-17-2019-12-18
Landing Page Link  https://od.globaluni.ru/en/?utm_source=educations_com&utm_medium=retargeting&utm_campaign=office  https://od.globaluni.ru/en/?utm_source=fb&utm_medium=cpm&utm_campaign=fb_education&utm_term=fb_education_india&utm_content=india_banner25_text2&fbclid=IwAR37Wo9Y3U3tbafrKHI8AJA-r5sVJCLSDrUNhA4t6ZYqCSwx4QInizCEIaQ   https://od.globaluni.ru/en/?utm_source=fb&utm_medium=cpm&utm_campaign=fb_education&utm_term=fb_education_bangladesh&utm_content=bangladesh_banner2_text3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Open Doors Russian Scholarship Project are successful.

Open Doors Russian Scholarship Project Creative Analysis: 

Open Doors Russian Scholarship Project placed a Image ad in 2019-12-05-2019-12-30, and got 1219 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Open Doors Russian Scholarship Project Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Open Doors Russian Scholarship Project has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Open Doors Russian Scholarship Project Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-12-05-2019-12-30  2019-11-28-2019-12-18  2019-10-17-2019-12-18
During  26 days  21 days 63 days 
Like  1219  255  34
Share  40  6  6
Comment  30  3  1

Advertising effectiveness is a direct manifestation of advertising. Open Doors Russian Scholarship Project ‘s Top 1 ad received 1219 likes, 40 shares, 30 comments in just 26 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Open Doors Russian Scholarship Project, helping Open Doors Russian Scholarship Project to grasp the ad data more clearly.