Top Ads on Online Trading Academy

Online Trading Academy Background Introduction:

Online Trading Academy teaches courses across a variety of asset classes including: equities, forex, options, futures, wealth management, real estate and more. We also offer tax planning and filing services through OTA Tax Pros.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Online Trading Academy has been advertising and marketing on Facebook for many years. And Online Trading Academy has placed 218 of ads on the Facebook platform in the last month. In the past few years,Online Trading Academy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Online Trading Academy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Online Trading Academy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Online Trading Academy.


1.Online Trading Academy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Online Trading Academy  Online Trading Academy  Online Trading Academy
Page Categories  Financial Service  Education Website  Education Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Online Trading Academy Marketing Objectives Analysis: 

Online Trading Academy has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Online Trading Academy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Online Trading Academy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Free 3-Hour Intro Class  Curso Online ao vivo de Como Investir na Bolsa de R$ 595, agora é GRÁTIS! Apprendre le Trading d'Experts 
Ad Copy Text  Learn to invest with the skill and the confidence of a professional trade  Curso Online ao vivo de Como Investir na Bolsa de R$ 595, agora é GRÁTIS!  Inscrivez-vous pour un programme d'échange en ligne d'un mois. Éducateur de Trading primé
Link Description  Start Knowing Now  4 semanas de curso, 2 aulas por semana, aulas práticas sobre o software de trading e certificado de conclusão!  Master Class de Trading Financier. Programme de trading en direct entièrement interactif via des webinaires animés par des professionnels du secteur
Website Link
Text Word Count 73  75  92
Like 6  5  1

Online Trading Academy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Online Trading Academy Top 1 ads got 6 likes. Online Trading Academy uses a sentence with the finishing touch title: “Free 3-Hour Intro Class”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Online Trading Academy shared 73 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Online Trading Academy should continue to optimize the ad content.

3.Online Trading Academy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-06-04-2020-06-18  2020-03-16-2020-06-15  2020-06-03-2020-06-07
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Online Trading Academy are successful.

Online Trading Academy Creative Analysis: 

Online Trading Academy placed a Video ad in 2020-06-04-2020-06-18, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Online Trading Academy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  Brazil  N/A
Language  English  Portuguese  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Online Trading Academy has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Online Trading Academy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-18  2020-03-16-2020-06-15  2020-06-03-2020-06-07
During  15 days  92 days 5 days 
Like  6  5  1
Share  3  205  0
Comment  1  1397  0

Advertising effectiveness is a direct manifestation of advertising. Online Trading Academy ‘s Top 1 ad received 6 likes, 3 shares, 1 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Online Trading Academy, helping Online Trading Academy to grasp the ad data more clearly.