Top Ads on OneTime

OneTime Background Introduction:

OneTime allows you to search various sites simultaneously so you can compare the best hotel prices and options at once.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

OneTime has been advertising and marketing on Facebook for many years. And OneTime has placed 484 of ads on the Facebook platform in the last month. In the past few years,OneTime has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for OneTime on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for OneTime. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from OneTime.

BigSpy

1.OneTime Top 3 Ads Basic Understanding

   top1  top2  top3
Name  OneTime  OneTime  OneTime
Page Categories  Jewelry/Watches  Jewelry/Watches  Jewelry/Watches
Marketing Objectives Other  Other  Other
ECommerce Softwares  opencart  opencart  opencart

OneTime Marketing Objectives Analysis: 

OneTime has been operating in Jewelry/Watches for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. OneTime best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.OneTime Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  OneTime OneTime 
Ad Copy Text  【WEIDE 】 Μοναδικές Προσφορές Ρολογιών! Απόκτησέ ταhttps://ww...  【WEIDE 】 Ένα υπέροχο ρολόι που θα τραβήξει τα βλέμματα! Α...  【WEIDE 】 Ένα υπέροχο ρολόι που θα τραβήξει τα βλέμματα! Α...
Link Description  N/A  珠宝/手表  珠宝/手表
Website Link  www.onetime.gr  www.onetime.gr  www.onetime.gr
CTA  SHOP_NOW  LEARN_MORE  LEARN_MORE
Text Word Count 172  187  187
Like 0  4980  1074

OneTime Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. OneTime Top 1 ads got 0 likes. OneTime uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. OneTime shared 172 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. OneTime should continue to optimize the ad content.

3.OneTime Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-02-27-2020-06-16  2020-06-16-2020-06-16  2020-06-04-2020-06-16
Landing Page Link  https://www.onetime.gr/prosfores  https://www.onetime.gr/index.php?route=product/search&search=1022&utm_source=facebook&utm_medium=cpc&tracking=fb-post/ad   https://www.onetime.gr/index.php?route=product/search&search=1022&utm_source=facebook&utm_medium=cpc&tracking=fb-post/ad

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by OneTime are successful.

OneTime Creative Analysis: 

OneTime placed a Carousel ad in 2020-02-27-2020-06-16, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.OneTime Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  Greece  Greece
Language  English  Chinese (Simplified)  Chinese (Simplified)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

OneTime has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.OneTime Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-27-2020-06-16  2020-06-16-2020-06-16  2020-06-04-2020-06-16
During  111 days  1 days 13 days 
Like  0  4980  1074
Share  0  149  28
Comment  0  62  21

Advertising effectiveness is a direct manifestation of advertising. OneTime ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 111 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for OneTime, helping OneTime to grasp the ad data more clearly.