Top Ads on One Fair Wage DC

One Fair Wage DC Background Introduction:

One Fair Wage DC is a campaign to eliminate the subminimum wage of $3.33 per hour for tipped workers in DC. We ask residents of DC to vote YES on Initiative 77 on June 19th. Paid for by the One Fair Wage DC Campaign Committee.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

One Fair Wage DC has been advertising and marketing on Facebook for many years. And One Fair Wage DC has placed 33 of ads on the Facebook platform in the last month. In the past few years,One Fair Wage DC has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for One Fair Wage DC on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for One Fair Wage DC. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from One Fair Wage DC.

BigSpy

1.One Fair Wage DC Top 3 Ads Basic Understanding

   top1  top2  top3
Name  One Fair Wage DC  One Fair Wage DC  One Fair Wage DC
Page Categories  Community  Community  Community
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

One Fair Wage DC Marketing Objectives Analysis: 

One Fair Wage DC has been operating in Community for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. One Fair Wage DC best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.One Fair Wage DC Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Think Workers Deserve a Raise?  Think Workers Deserve a Raise? Think Workers Deserve a Raise? 
Ad Copy Text  no setting  no setting  no setting
Link Description      
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  SIGN_UP  SIGN_UP  SIGN_UP
Text Word Count 0  0  0
Like 0  0  0

One Fair Wage DC Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. One Fair Wage DC Top 1 ads got 0 likes. One Fair Wage DC uses a sentence with the finishing touch title: “Think Workers Deserve a Raise?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. One Fair Wage DC shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. One Fair Wage DC should continue to optimize the ad content.

3.One Fair Wage DC Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2018-05-22-2020-04-28  2018-05-22-2020-04-28  2018-05-25-2020-04-28
Landing Page Link  https://www.facebook.com/onefairwagedc/  https://www.facebook.com/onefairwagedc/   https://www.facebook.com/onefairwagedc/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by One Fair Wage DC are successful.

One Fair Wage DC Creative Analysis: 

One Fair Wage DC placed a Image ad in 2018-05-22-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.One Fair Wage DC Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  N/A  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

One Fair Wage DC has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.One Fair Wage DC Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-05-22-2020-04-28  2018-05-22-2020-04-28  2018-05-25-2020-04-28
During  708 days  708 days 705 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. One Fair Wage DC ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 708 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for One Fair Wage DC, helping One Fair Wage DC to grasp the ad data more clearly.