Top Ads on Officina Cervejaria

Officina Cervejaria Background Introduction:

Há 21 anos servindo culinária e bebidas diversificadas. Começamos todos os dias com happy hour e com a cerveja mais gelada de Goiânia. Playlist rock clássico, nacional ao internacional. Agora com nova identidade visual!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Officina Cervejaria has been advertising and marketing on Facebook for many years. And Officina Cervejaria has placed 20 of ads on the Facebook platform in the last month. In the past few years,Officina Cervejaria has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Officina Cervejaria on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Officina Cervejaria. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Officina Cervejaria.


1.Officina Cervejaria Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Officina Cervejaria  Officina Cervejaria  Officina Cervejaria
Page Categories  Sports Bar  Sports Bar  Sports Bar
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Officina Cervejaria Marketing Objectives Analysis: 

Officina Cervejaria has been operating in Sports Bar for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Officina Cervejaria best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Officina Cervejaria Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Officina Cervejaria  Officina Cervejaria Officina Cervejaria 
Ad Copy Text   Entrada + Prato Principal + Sobremesa + Vinho | Combo especial Dia dos Namorados. Tem experiência ...  Estamos pertinho de você! Há 24 anos servindo culinária e bebidas diversificadas. Conheça nosso...  Estamos pertinho de você! Há 24 anos servindo culinária e bebidas diversificadas. Conheça nosso...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 229  246  246
Like 0  3  10

Officina Cervejaria Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Officina Cervejaria Top 1 ads got 0 likes. Officina Cervejaria uses a sentence with the finishing touch title: “Officina Cervejaria”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Officina Cervejaria shared 229 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SEE_MENU.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Officina Cervejaria should continue to optimize the ad content.

3.Officina Cervejaria Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-06-2020-06-08  2020-06-03-2020-06-06  2020-05-29-2020-06-02
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Officina Cervejaria are successful.

Officina Cervejaria Creative Analysis: 

Officina Cervejaria placed a Carousel ad in 2020-06-06-2020-06-08, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Officina Cervejaria Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Italian  Italian  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Officina Cervejaria has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Officina Cervejaria Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-06-2020-06-08  2020-06-03-2020-06-06  2020-05-29-2020-06-02
During  3 days  4 days 5 days 
Like  0  3  10
Share  0  0  2
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. Officina Cervejaria ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Officina Cervejaria, helping Officina Cervejaria to grasp the ad data more clearly.