Top Ads on OTB Invest

OTB Invest Background Introduction:

Somos uma Consultoria Financeira independente, especializada em Gestão de Riscos e Planejamento Financeiro pessoal e familiar.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

OTB Invest has been advertising and marketing on Facebook for many years. And OTB Invest has placed 26 of ads on the Facebook platform in the last month. In the past few years,OTB Invest has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for OTB Invest on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for OTB Invest. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from OTB Invest.

BigSpy

1.OTB Invest Top 3 Ads Basic Understanding

   top1  top2  top3
Name  OTB Invest  OTB Invest  OTB Invest
Page Categories  Financial Consultant  Financial Consultant  Financial Consultant
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

OTB Invest Marketing Objectives Analysis: 

OTB Invest has been operating in Financial Consultant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. OTB Invest best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.OTB Invest Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Reserve sua Vaga  eBook EB-5 Guia Completo Reserve sua Vaga 
Ad Copy Text  no setting  no setting  no setting
Link Description  Webinar Gratuito  2376 Pessoas já baixaram.  Webinar Gratuito
Website Link  materiais.otbinvest.com  materiais.otbinvest.com  materiais.otbinvest.com
CTA  BOOK_TRAVEL  DOWNLOAD  BOOK_TRAVEL
Text Word Count 0  0  0
Like 0  0  0

OTB Invest Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. OTB Invest Top 1 ads got 0 likes. OTB Invest uses a sentence with the finishing touch title: “Reserve sua Vaga”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. OTB Invest shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. OTB Invest should continue to optimize the ad content.

3.OTB Invest Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-18-2020-06-19  2020-02-16-2020-06-19  2020-06-18-2020-06-19
Landing Page Link  https://materiais.otbinvest.com/webinar-eb5-julho20?utm_source=facebook&utm_medium=cpc&utm_campaign=webinar_br_010720  https://materiais.otbinvest.com/ebook-eb-5-guia-completo?utm_source=facebook&utm_medium=cpc&utm_campaign=ebook-eb5   https://materiais.otbinvest.com/webinar-eb5-julho20?utm_source=facebook&utm_medium=cpc&utm_campaign=webinar_br_010720

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by OTB Invest are successful.

OTB Invest Creative Analysis: 

OTB Invest placed a Image ad in 2020-06-18-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.OTB Invest Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  N/A  Portuguese  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

OTB Invest has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.OTB Invest Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-19  2020-02-16-2020-06-19  2020-06-18-2020-06-19
During  2 days  125 days 2 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. OTB Invest ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for OTB Invest, helping OTB Invest to grasp the ad data more clearly.