Top Ads on OMO Brasil

OMO Brasil Background Introduction:

OMO. Porque se sujar faz bem. Conheça nosso site: www.omo.com.br e nosso perfil no Instagram: @omobrasil

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

OMO Brasil has been advertising and marketing on Facebook for many years. And OMO Brasil has placed 54 of ads on the Facebook platform in the last month. In the past few years,OMO Brasil has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for OMO Brasil on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for OMO Brasil. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from OMO Brasil.

BigSpy

1.OMO Brasil Top 3 Ads Basic Understanding

   top1  top2  top3
Name  OMO Brasil  OMO Brasil  OMO Brasil
Page Categories  Household Supplies  Household Supplies  Household Supplies
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

OMO Brasil Marketing Objectives Analysis: 

OMO Brasil has been operating in Household Supplies for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. OMO Brasil best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.OMO Brasil Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A OMO Passa Fácil 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  ‎Economize tempo e espaço com uma lavanderia na palma da sua mão. Com OMO Lavanderia você encontra as soluções completas que suas roupas precisam em um só lugar. Atualmente você encontra dois principais serviços dentro da nossa plataforma: OMO Lavanderia Compartilhada e OMO Passa Fácil. C...
Website Link  play.google.com  play.google.com  itunes.apple.com
CTA  LEARN_MORE  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 0  0  0
Like 0  0  0

OMO Brasil Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. OMO Brasil Top 1 ads got 0 likes. OMO Brasil uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. OMO Brasil shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. OMO Brasil should continue to optimize the ad content.

3.OMO Brasil Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-03-25-2020-04-28  2020-03-25-2020-04-28  2020-03-24-2020-04-28
Landing Page Link  http://play.google.com/store/apps/details?id=br.com.taqtile.omolavanderia  http://play.google.com/store/apps/details?id=br.com.taqtile.omolavanderia   https://itunes.apple.com/app/id1462393030

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by OMO Brasil are successful.

OMO Brasil Creative Analysis: 

OMO Brasil placed a Carousel ad in 2020-03-25-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.OMO Brasil Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  French  French  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

OMO Brasil has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.OMO Brasil Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-25-2020-04-28  2020-03-25-2020-04-28  2020-03-24-2020-04-28
During  35 days  35 days 36 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. OMO Brasil ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 35 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for OMO Brasil, helping OMO Brasil to grasp the ad data more clearly.