Top Ads on OLX Uganda

OLX Uganda Background Introduction:

Selling has never been this easy! Download the OLX app, take a picture of the items you want to sell,describe it,price it and post it for FREE.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

OLX Uganda has been advertising and marketing on Facebook for many years. And OLX Uganda has placed 38 of ads on the Facebook platform in the last month. In the past few years,OLX Uganda has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for OLX Uganda on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for OLX Uganda. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from OLX Uganda.

BigSpy

1.OLX Uganda Top 3 Ads Basic Understanding

   top1  top2  top3
Name  OLX Uganda  OLX Uganda  OLX Uganda
Page Categories  Website  Website  Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

OLX Uganda Marketing Objectives Analysis: 

OLX Uganda has been operating in Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. OLX Uganda best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.OLX Uganda Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Transparent Buckle Heels  New Nokia 105 Black Rostan Sofas Order Now and Get in Six Days 
Ad Copy Text  no setting  Buy your Mobile Phones & Tablets in Jiji App!  no setting
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 0  45  0
Like 0  1  0

OLX Uganda Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. OLX Uganda Top 1 ads got 0 likes. OLX Uganda uses a sentence with the finishing touch title: “Transparent Buckle Heels”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. OLX Uganda shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. OLX Uganda should continue to optimize the ad content.

3.OLX Uganda Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-05-14-2020-06-14  2019-11-15-2020-06-14  2020-05-14-2020-06-13
Landing Page Link  http://play.google.com/store/apps/details?id=com.olx.ssa.ug  https://play.google.com/store/apps/details?id=com.olx.ssa.ug   https://play.google.com/store/apps/details?id=com.olx.ssa.ug

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by OLX Uganda are successful.

OLX Uganda Creative Analysis: 

OLX Uganda placed a Carousel ad in 2020-05-14-2020-06-14, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.OLX Uganda Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Uganda  N/A
Language  Dutch  Polish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

OLX Uganda has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.OLX Uganda Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-14-2020-06-14  2019-11-15-2020-06-14  2020-05-14-2020-06-13
During  32 days  213 days 31 days 
Like  0  1  0
Share  99  291  176
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. OLX Uganda ‘s Top 1 ad received 0 likes, 99 shares, 0 comments in just 32 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for OLX Uganda, helping OLX Uganda to grasp the ad data more clearly.