Top Ads on O2 Recrute

O2 Recrute Background Introduction:

La diversité est au cœur de notre stratégie et de nos projets. Au-delà de la non-discrimination, la diversité des profils de nos collaborateurs constitue la richesse de notre entreprise.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

O2 Recrute has been advertising and marketing on Facebook for many years. And O2 Recrute has placed 10 of ads on the Facebook platform in the last month. In the past few years,O2 Recrute has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for O2 Recrute on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for O2 Recrute. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from O2 Recrute.

BigSpy

1.O2 Recrute Top 3 Ads Basic Understanding

   top1  top2  top3
Name  O2 Recrute  O2 Recrute  O2 Recrute
Page Categories  In-Home Service  In-Home Service  In-Home Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

O2 Recrute Marketing Objectives Analysis: 

O2 Recrute has been operating in In-Home Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. O2 Recrute best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.O2 Recrute Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Devenez nounou  Devenez Auxiliaire de Vie O₂ Devenez Auxiliaire de Vie O₂ 
Ad Copy Text  Vous avez de l'expérience en garde d'enfants et en baby-sitting ? Dans ce contexte de mobilisation ...  Rejoignez le leader des services à domicile depuis plus de 20 ans !  Nous recrutons + de 300 Auxiliaires de vie partout en France.
Link Description  Offre d’emploi JOB ETUDIANT chez O2 à !    N/A
Website Link  emploi.o2recrute.fr  emploi.o2recrute.fr  emploi.o2recrute.fr
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 197  68  61
Like 23  10  30

O2 Recrute Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. O2 Recrute Top 1 ads got 23 likes. O2 Recrute uses a sentence with the finishing touch title: “Devenez nounou”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. O2 Recrute shared 197 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. O2 Recrute should continue to optimize the ad content.

3.O2 Recrute Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-03-15-2020-03-16  2019-04-17-2019-04-24  2019-04-17-2019-04-24
Landing Page Link  https://emploi.o2recrute.fr/fr/annonce/635353-job-etudiant-france?fbclid=IwAR3cR3NAAy-vkMINrqMCQ7kCrDBAi9wMymntd9PkGbb0272kaA9ElhTFeKk  https://emploi.o2recrute.fr/fr/annonces?fonction=9572   https://emploi.o2recrute.fr/fr/annonces?fonction=9572

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by O2 Recrute are successful.

O2 Recrute Creative Analysis: 

O2 Recrute placed a Image ad in 2020-03-15-2020-03-16, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.O2 Recrute Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  France  France
Language  French  N/A  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

O2 Recrute has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.O2 Recrute Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-15-2020-03-16  2019-04-17-2019-04-24  2019-04-17-2019-04-24
During  2 days  8 days 8 days 
Like  23  10  30
Share  6  4  29
Comment  2  5  2

Advertising effectiveness is a direct manifestation of advertising. O2 Recrute ‘s Top 1 ad received 23 likes, 6 shares, 2 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for O2 Recrute, helping O2 Recrute to grasp the ad data more clearly.