Top Ads on O Matuto

O Matuto Background Introduction:

O Matuto - Churrascaria Completa! Curta esta página e tenha acesso a promoções, novidades da casa, dicas de culinária e muito mais!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

O Matuto has been advertising and marketing on Facebook for many years. And O Matuto has placed 22 of ads on the Facebook platform in the last month. In the past few years,O Matuto has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for O Matuto on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for O Matuto. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from O Matuto.


1.O Matuto Top 3 Ads Basic Understanding

   top1  top2  top3
Name  O Matuto  O Matuto  O Matuto
Page Categories  Barbecue Restaurant  Barbecue Restaurant  Barbecue Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

O Matuto Marketing Objectives Analysis: 

O Matuto has been operating in Barbecue Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. O Matuto best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.O Matuto Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  O Matuto  O Matuto O Matuto 
Ad Copy Text  Agora O Matuto tem um aplicativo para te oferecer ofertas exclusivas da churrascaria Completa e da E...  Agora nossa promoção de aniversário ‘COMEMORE 2 VEZES COM RODÍZIO DE GRAÇA’ é exclusiva do...  -
Link Description  Agora O Matuto tem um aplicativo para te oferecer ofertas exclusivas da churrascaria Completa e da Expressa. Cupons de desconto, acesso fácil aos nossos benefícios, inúmeras vantagens, descontos de até 40% em alguns pratos e muito mais. Google Play: Apple Store: #OMatuto #App #AppleStore #GooglePlayStore #vantagens  Agora nossa promoção de aniversário ‘COMEMORE 2 VEZES COM RODÍZIO DE GRAÇA’ é exclusiva do app O Matuto! Lembrando que no dia do seu aniversário, aqui você ganha duas vezes, basta estar acompanhado de pelo menos um pagante. Venha comemorar no almoço com os amigos e no jantar com a família, que o seu rodízio sai de graça nas duas celebrações. #app #omatuto #aniversario #promocao  Tem cupom exclusivo no nosso APP. Baixe ele agora e desfrute desse cupom, uma oferta exclusiva do mês de maio para você aproveitar. #APP #Expressa #oferta
Website Link
Text Word Count 367  399  157
Like 132  230  157

O Matuto Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. O Matuto Top 1 ads got 132 likes. O Matuto uses a sentence with the finishing touch title: “O Matuto”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. O Matuto shared 367 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. O Matuto should continue to optimize the ad content.

3.O Matuto Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-02-2019-05-06  2019-04-01-2019-05-06  2019-05-02-2019-05-06
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by O Matuto are successful.

O Matuto Creative Analysis: 

O Matuto placed a Image ad in 2019-04-02-2019-05-06, and got 132 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.O Matuto Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

O Matuto has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.O Matuto Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-02-2019-05-06  2019-04-01-2019-05-06  2019-05-02-2019-05-06
During  35 days  36 days 5 days 
Like  132  230  157
Share  3  15  1
Comment  2  30  0

Advertising effectiveness is a direct manifestation of advertising. O Matuto ‘s Top 1 ad received 132 likes, 3 shares, 2 comments in just 35 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for O Matuto, helping O Matuto to grasp the ad data more clearly.