Top Ads on Novelaku

Novelaku Background Introduction:

Novelaku - Gudang Novel Asik dan Menarik

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Novelaku has been advertising and marketing on Facebook for many years. And Novelaku has placed 37 of ads on the Facebook platform in the last month. In the past few years,Novelaku has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Novelaku on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Novelaku. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Novelaku.

BigSpy

1.Novelaku Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Novelaku  Novelaku  Novelaku
Page Categories  App Page  App Page  App Page
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Novelaku Marketing Objectives Analysis: 

Novelaku has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Novelaku best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Novelaku Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline   Unduh aplikasi di bawah ini untuk melanjutkan membaca!  Pria seperti ini, akan susah ditolak oleh setiap wanita Kamu tidak akan bisa mendapatkan wanita seperti ini 
Ad Copy Text  Karena dia,aku tidak lagi percaya dengan cinta Matanya terbuka perlahan, Emma menggeliat seraya mere...   “Kamu akan aku pecat!” seru Frita kesal. Sedan mewah merah marun itu memasuki lobi utama gedung...  “Kamu akan aku pecat!” seru Frita kesal. Sedan mewah merah marun itu memasuki lobi utama gedung ...
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  DOWNLOAD  LEARN_MORE
Text Word Count 2454  1741  1786
Like 13  232  1004

Novelaku Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Novelaku Top 1 ads got 13 likes. Novelaku uses a sentence with the finishing touch title: “ Unduh aplikasi di bawah ini untuk melanjutkan membaca! ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Novelaku shared 2454 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Novelaku should continue to optimize the ad content.

3.Novelaku Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-18  2020-06-12-2020-06-17  2020-05-10-2020-05-13
Landing Page Link  http://play.google.com/store/apps/details?id=id.novelaku  http://play.google.com/store/apps/details?id=id.novelaku   https://play.google.com/store/apps/details?id=id.novelaku

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Novelaku are successful.

Novelaku Creative Analysis: 

Novelaku placed a Image ad in 2020-06-17-2020-06-18, and got 13 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Novelaku Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Indonesia  Indonesia
Language  Indonesian  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Novelaku has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Novelaku Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-12-2020-06-17  2020-05-10-2020-05-13
During  2 days  6 days 4 days 
Like  13  232  1004
Share  0  1  4
Comment  1  7  30

Advertising effectiveness is a direct manifestation of advertising. Novelaku ‘s Top 1 ad received 13 likes, 0 shares, 1 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Novelaku, helping Novelaku to grasp the ad data more clearly.