Top Ads on Novators

Novators Background Introduction:

Viskalu iela 87 - 1, Jelgava, Latvia

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Novators has been advertising and marketing on Facebook for many years. And Novators has placed 12 of ads on the Facebook platform in the last month. In the past few years,Novators has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Novators on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Novators. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Novators.

BigSpy

1.Novators Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Novators  Novators  Novators
Page Categories  Structural Engineer  Structural Engineer  Structural Engineer
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Novators Marketing Objectives Analysis: 

Novators has been operating in Structural Engineer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Novators best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Novators Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from Novators's post  Novators Ảnh từ bài viết của Novators 
Ad Copy Text  ⚙ Piedāvājam izdevīgi iegādāties zemes gabalu 2. līnijā 15, Jelgavas pilsētas robežās ...  ✨ Apsveicam Jelgavas pilsētas svētkos! Mēs novēlam mūsu pilsētai uzplaukumu un labklājīb...  ⚙️ Hostelis SILI hostel piedāvā telpu svinībām un citiem pasākumiem! Ja Jūs plānojiet or...
Link Description  N/A  ✨ Apsveicam Jelgavas pilsētas svētkos! Mēs novēlam mūsu pilsētai uzplaukumu un labklājību! Un visiem jelgavniekiem – veselību, veiksmi, skaidrus mērķus un to sasniegšanu! : jelgavas_pilseta #Jelgava #PilsētasSvētki #Jelgava755  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 1776  247  503
Like 10  27  39

Novators Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Novators Top 1 ads got 10 likes. Novators uses a sentence with the finishing touch title: “Photos from Novators's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Novators shared 1776 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Novators should continue to optimize the ad content.

3.Novators Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-27-2020-05-29  2020-05-28-2020-05-29  2020-05-10-2020-05-13
Landing Page Link  https://www.facebook.com/Novators.lv/?refid=7&_ft_=adid.23844903864600443:qid.6832384013392249137:mf_story_key.503083781493028275:is_sponsored.1:ei.AI@AQJeSOMtWMfuwt4lxwSGiVZpKi680tRWsodCYrX0dzpNwe9bkKMacwXx9o5lkYSaXLeT3oN_YJHp2OhnZmWjaqfb:top_level_post_id.680845369419515:content_owner_id_new.445375239633197:page_id.445375239633197:src.22:photo_attachments_list.%5B680834339420618,680834316087287,680834659420586,680834349420617%5D:photo_id.680834339420618:story_location.5:story_attachment_style.album:view_time.1590788367:tagged_locations.110934415597150:filter.h_nor:tds_flgs.3:actrs.445375239633197:page_insights.%7B%22445375239633197%22:%7B%22page_id%22:445375239633197,%22page_id_type%22:%22page%22,%22actor_id%22:445375239633197,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1590669900,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B680845369419515%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:445375239633197,%22page_id%22:445375239633197,%22post_id%22:680845369419515,%22role%22:1,%22share_id%22:0%7D%5D%7D,%22110934415597150%22:%7B%22page_id%22:110934415597150,%22page_id_type%22:%22page%22,%22actor_id%22:445375239633197,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22role%22:4,%22sl%22:5%7D%7D&__tn__=Cl-R  https://www.facebook.com/Novators.lv/?refid=28&_ft_=adid.23844904297180443:qid.6832188990231724277:mf_story_key.8057151126404559797:is_sponsored.1:ei.AI@AQJ_pkd7jymoVqzQcgFpar6TPABVX3ZVM9SOLuS3W-4P_JWV3m5d5cBV-6K1msao6LmzE3dBU9_FpQZyX0ikxZf5:top_level_post_id.680881939415858:content_owner_id_new.445375239633197:page_id.445375239633197:src.22:photo_id.680880359416016:story_location.5:story_attachment_style.photo:view_time.1590742417:tagged_locations.110934415597150:filter.h_nor:tds_flgs.3:actrs.445375239633197:page_insights.%7B%22445375239633197%22:%7B%22page_id%22:445375239633197,%22page_id_type%22:%22page%22,%22actor_id%22:445375239633197,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1590673339,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B680881939415858%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:445375239633197,%22page_id%22:445375239633197,%22post_id%22:680881939415858,%22role%22:1,%22share_id%22:0%7D%5D%7D,%22110934415597150%22:%7B%22page_id%22:110934415597150,%22page_id_type%22:%22page%22,%22actor_id%22:445375239633197,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22role%22:4,%22sl%22:5%7D%7D&__tn__=~-R   https://www.facebook.com/445375239633197/posts/669597967210922/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Novators are successful.

Novators Creative Analysis: 

Novators placed a Image ad in 2020-05-27-2020-05-29, and got 10 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Novators Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Latvia  Latvia  Latvia
Language  Slovak  Latvian  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Novators has the best conversion in Latvia, and can advertise more in Latvia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Novators Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-27-2020-05-29  2020-05-28-2020-05-29  2020-05-10-2020-05-13
During  3 days  2 days 4 days 
Like  10  27  39
Share  5  7  10
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Novators ‘s Top 1 ad received 10 likes, 5 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Novators, helping Novators to grasp the ad data more clearly.