Top Ads on North Carolina Tar Heels

North Carolina Tar Heels Background Introduction:

The Official Facebook page of the University of North Carolina Athletics Department. #GoHeels!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

North Carolina Tar Heels has been advertising and marketing on Facebook for many years. And North Carolina Tar Heels has placed 7 of ads on the Facebook platform in the last month. In the past few years,North Carolina Tar Heels has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for North Carolina Tar Heels on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for North Carolina Tar Heels. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from North Carolina Tar Heels.

BigSpy

1.North Carolina Tar Heels Top 3 Ads Basic Understanding

   top1  top2  top3
Name  North Carolina Tar Heels  North Carolina Tar Heels  North Carolina Tar Heels
Page Categories  School Sports Team  School Sports Team  School Sports Team
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

North Carolina Tar Heels Marketing Objectives Analysis: 

North Carolina Tar Heels has been operating in School Sports Team for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. North Carolina Tar Heels best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.North Carolina Tar Heels Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Carolina Insider Live!  North Carolina Tar Heels North Carolina Tar Heels 
Ad Copy Text  Adam and Jones welcome senior defensive back Patrice Rene on the latest edition of Carolina Insider ...  Final | #CarolinaFamily  Heels trail by 1 at half | #CarolinaFamily
Link Description  N/A  Final | #CarolinaFamily  Heels trail by 1 at half | #CarolinaFamily
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 278  23  42
Like 79  196  120

North Carolina Tar Heels Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. North Carolina Tar Heels Top 1 ads got 79 likes. North Carolina Tar Heels uses a sentence with the finishing touch title: “Carolina Insider Live!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. North Carolina Tar Heels shared 278 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. North Carolina Tar Heels should continue to optimize the ad content.

3.North Carolina Tar Heels Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-11-2020-06-13  2020-02-03-2020-02-03  2019-11-20-2019-11-20
Landing Page Link  https://www.facebook.com/TarHeels/videos/870144316802959/  https://www.facebook.com/10150153141105193/posts/10163257369590193/   https://www.facebook.com/TarHeels/photos/a.10150258925650193/10162871864030193/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by North Carolina Tar Heels are successful.

North Carolina Tar Heels Creative Analysis: 

North Carolina Tar Heels placed a Video ad in 2020-06-11-2020-06-13, and got 79 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.North Carolina Tar Heels Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Italian  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

North Carolina Tar Heels has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.North Carolina Tar Heels Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-13  2020-02-03-2020-02-03  2019-11-20-2019-11-20
During  3 days  1 days 1 days 
Like  79  196  120
Share  12  71  18
Comment  44  256  56

Advertising effectiveness is a direct manifestation of advertising. North Carolina Tar Heels ‘s Top 1 ad received 79 likes, 12 shares, 44 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for North Carolina Tar Heels, helping North Carolina Tar Heels to grasp the ad data more clearly.