Top Ads on Norrskog

Norrskog Background Introduction:

Norrskog är en ekonomisk förening som ägs av och verkar för mer än ca 12 000 skogsägare i Jämtland, Medelpad, Ångermanland och Södra Lappland.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Norrskog has been advertising and marketing on Facebook for many years. And Norrskog has placed 3 of ads on the Facebook platform in the last month. In the past few years,Norrskog has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Norrskog on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Norrskog. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Norrskog.


1.Norrskog Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Norrskog  Norrskog  Norrskog
Page Categories  Forestry & Logging  Forestry & Logging  Forestry & Logging
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Norrskog Marketing Objectives Analysis: 

Norrskog has been operating in Forestry & Logging for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Norrskog best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Norrskog Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Påskpyssel  Med hållbarhetsavtalet Träkronan optimerar vi värdet på din skog! Bildtävling 
Ad Copy Text  Pyssel hör påsken till! Varför inte välja bort fjädrarna i påskriset och istället göra egna ...  Med hållbarhetsavtalet Träkronan kan vi tillsammans med dig optimera din skog och avkastning och j...  -
Link Description  Skapa ditt eget påskris med skogens skaparkraft.  N/A  Vi vill se dina bästa bilder i Norrskogs populära väggalmanacka 2020!
Website Link
Text Word Count 181  349  273
Like 16  23  31

Norrskog Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Norrskog Top 1 ads got 16 likes. Norrskog uses a sentence with the finishing touch title: “Påskpyssel”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Norrskog shared 181 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Norrskog should continue to optimize the ad content.

3.Norrskog Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2019-04-17-2019-04-21  2019-04-08-2019-04-21  2019-04-01-2019-04-17
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Norrskog are successful.

Norrskog Creative Analysis: 

Norrskog placed a Image ad in 2019-04-17-2019-04-21, and got 16 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Norrskog Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sweden  Sweden  Sweden
Language  Norwegian  Swedish  Swedish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Norrskog has the best conversion in Sweden, and can advertise more in Sweden in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Norrskog Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-17-2019-04-21  2019-04-08-2019-04-21  2019-04-01-2019-04-17
During  5 days  14 days 17 days 
Like  16  23  31
Share  2  4  0
Comment  0  0  5

Advertising effectiveness is a direct manifestation of advertising. Norrskog ‘s Top 1 ad received 16 likes, 2 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Norrskog, helping Norrskog to grasp the ad data more clearly.