Top Ads on News Break

News Break Background Introduction:

News Break: allows you to explore the noisy web by targeting your interests to find the most popular content. It’s your own personal intelligent reader that helps you stay up to date with news, your interests, and entertaining content.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

News Break has been advertising and marketing on Facebook for many years. And News Break has placed 38093 of ads on the Facebook platform in the last month. In the past few years,News Break has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for News Break on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for News Break. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from News Break.

BigSpy

1.News Break Top 3 Ads Basic Understanding

   top1  top2  top3
Name  News Break  News Break  News Break
Page Categories  Media/News Company  News & Media Website  News & Media Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

News Break Marketing Objectives Analysis: 

News Break has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. News Break best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.News Break Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Breaking news from Edmond!  Breaking news from Cumberland County! Breaking news from Surf City! 
Ad Copy Text  Edmond News: Speed limit reduction, No Right Turn on Red intersections coming for downtown Edmond. I...  Cumberland County News: Portland apartment complex reverses 'no visitor' policy after tenants contac...  Surf City News: One swimmer hospitalized as Surf City crews make several rescue calls. Install news ...
Link Description  N/A  N/A  N/A
Website Link  itunes.apple.com  itunes.apple.com  itunes.apple.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 181  203  172
Like 2  0  5

News Break Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. News Break Top 1 ads got 2 likes. News Break uses a sentence with the finishing touch title: “Breaking news from Edmond!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. News Break shared 181 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. News Break should continue to optimize the ad content.

3.News Break Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-20-2020-06-20  2020-06-19-2020-06-20  2020-06-18-2020-06-20
Landing Page Link  http://itunes.apple.com/app/id1132762804  http://itunes.apple.com/app/id1132762804   http://itunes.apple.com/app/id1132762804?fbdata=%7B%22app_id%22%3A%22153277661752118%22%2C%22ref%22%3A%22%22%7D&partnerId=30&siteID=9G.NUo1nRnw

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by News Break are successful.

News Break Creative Analysis: 

News Break placed a Image ad in 2020-06-20-2020-06-20, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.News Break Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

News Break has the best conversion in Morocco, and can advertise more in Morocco in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.News Break Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-20-2020-06-20  2020-06-19-2020-06-20  2020-06-18-2020-06-20
During  1 days  2 days 3 days 
Like  2  0  5
Share  0  0  0
Comment  1  0  2

Advertising effectiveness is a direct manifestation of advertising. News Break ‘s Top 1 ad received 2 likes, 0 shares, 1 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for News Break, helping News Break to grasp the ad data more clearly.